Top Ads on Cisco Latinoamérica

Cisco Latinoamérica Background Introduction:

¡Bienvenidos a la comunidad de Cisco Latinoamérica en Facebook!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Cisco Latinoamérica has been advertising and marketing on Facebook for many years. And Cisco Latinoamérica has placed 338 of ads on the Facebook platform in the last month. In the past few years,Cisco Latinoamérica has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Cisco Latinoamérica on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Cisco Latinoamérica. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Cisco Latinoamérica.

BigSpy

1.Cisco Latinoamérica Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Cisco Latinoamérica  Cisco Latinoamérica  Cisco Latinoamérica
Page Categories  Computer Company  Computer Company  Computer Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Cisco Latinoamérica Marketing Objectives Analysis: 

Cisco Latinoamérica has been operating in Computer Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Cisco Latinoamérica best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Cisco Latinoamérica Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Descubre Cisco Webex  Seguridad gratuita de IT de Cisco Distancia social, acercamiento laboral 
Ad Copy Text  Distanciamiento social no necesariamente significa distanciamiento laboral. Cisco está ofreciendo h...  Cisco apoya a todos al expandir la oferta de soluciones de seguridad gratuitas a medida que aumenta ...  Ante esta situación sin precedente, estamos brindando soluciones de colaboración que posibiliten p...
Link Description  https://cisco.com  N/A  https://cisco.com
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  DOWNLOAD  LEARN_MORE  DOWNLOAD
Text Word Count 192  159  197
Like 26  3  162

Cisco Latinoamérica Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Cisco Latinoamérica Top 1 ads got 26 likes. Cisco Latinoamérica uses a sentence with the finishing touch title: “Descubre Cisco Webex”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Cisco Latinoamérica shared 192 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Cisco Latinoamérica should continue to optimize the ad content.

3.Cisco Latinoamérica Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-03-20-2020-05-22  2020-04-01-2020-05-15  2020-03-25-2020-05-07
Landing Page Link  https://www.cisco.com/c/m/es_mx/home/office-covid.html?CCID=cc001100&DTID=psofbk000007&POSITION=social+media+paid+banner&COUNTRY_SITE=ar&CAMPAIGN=co-13&CREATIVE=chair2&REFERRING_SITE=Facebook&dclid=CLPYg7quwegCFVeIYgod4wMO7A  https://gblogs.cisco.com/la/cisco-expande-sus-ofertas-de-seguridad-gratuitas/?CCID=cc000157&DTID=psofbk000007&OID=pstsc020773&POSITION=social%2Bmedia%2Bpaid%2Bbanner&COUNTRY_SITE=cr&CAMPAIGN=sc-08&CREATIVE=MP4-BLOG&REFERRING_SITE=Facebook&dclid=CJ323KqwyOgCFa4C-QAd7JQGWQ   https://www.cisco.com/c/m/es_mx/home/office-covid.html?CCID=cc001100&DTID=psofbk000007&POSITION=social+media+paid+banner&COUNTRY_SITE=pe&CAMPAIGN=co-13&CREATIVE=cat&REFERRING_SITE=Facebook&dclid=CMeLrrSlwegCFX4CrQYdLBkCFQ

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Cisco Latinoamérica are successful.

Cisco Latinoamérica Creative Analysis: 

Cisco Latinoamérica placed a Image ad in 2020-03-20-2020-05-22, and got 26 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Cisco Latinoamérica Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Costa Rica,Mexico  N/A
Language  Italian  Portuguese  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Cisco Latinoamérica has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Cisco Latinoamérica Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-20-2020-05-22  2020-04-01-2020-05-15  2020-03-25-2020-05-07
During  64 days  45 days 44 days 
Like  26  3  162
Share  2  0  31
Comment  0  0  3

Advertising effectiveness is a direct manifestation of advertising. Cisco Latinoamérica ‘s Top 1 ad received 26 likes, 2 shares, 0 comments in just 64 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Cisco Latinoamérica, helping Cisco Latinoamérica to grasp the ad data more clearly.