Top Ads on Choys

Choys Background Introduction:

Chocolates

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Choys has been advertising and marketing on Facebook for many years. And Choys has placed 35 of ads on the Facebook platform in the last month. In the past few years,Choys has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Choys on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Choys. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Choys.

BigSpy

1.Choys Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Choys  Choys  Choys
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Choys Marketing Objectives Analysis: 

Choys has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Choys best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Choys Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Choys's post  Choys Choys 
Ad Copy Text  Le dimos una mejora gigantesca a este 2020 trayéndote el nuevo Choy’s Wafer, con sorbeto por dent...  ¿Cuántas horas pasás en TikTok? Contanos cuál es el más bañazo que has visto para advertirles ...  ¿Qué les parece este chuzo? Pues sí.. dicen que el nuevo control de PS5 vendrá con un skin de Ch...
Link Description  N/A  N/A  ¿Qué les parece este chuzo? Pues sí.. dicen que el nuevo control de PS5 vendrá con un skin de Choy’s. ¿Cuántos lo quieren?
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 147  128  131
Like 66  58  262

Choys Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Choys Top 1 ads got 66 likes. Choys uses a sentence with the finishing touch title: “Photos from Choys's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Choys shared 147 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Choys should continue to optimize the ad content.

3.Choys Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-05-24-2020-06-08  2020-06-05-2020-06-08  2020-05-25-2020-05-26
Landing Page Link  https://www.facebook.com/Choys-197057113811380/?refid=28&_ft_=adid.23844882040180012:qid.6836175583138441767:mf_story_key.-1816201563586472811:is_sponsored.1:ei.AI@AQJwgzp_SrKeCWoBK8BCMMJgrntFWAX-CuVjbMr6nmzuzS2yoi18xCcmkO84tZkD7NPOykil0mxXjVHTXs_5CoJx:top_level_post_id.1402734206576992:content_owner_id_new.197057113811380:page_id.197057113811380:src.22:photo_attachments_list.%5B1403599623157117,1403599646490448,1403599613157118,1403599693157110%5D:photo_id.1403599623157117:story_location.5:story_attachment_style.album:view_time.1591671024:filter.h_nor:tds_flgs.3:actrs.197057113811380:page_insights.%7B%22197057113811380%22:%7B%22page_id%22:197057113811380,%22page_id_type%22:%22page%22,%22actor_id%22:197057113811380,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590336000,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1402734206576992%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:197057113811380,%22page_id%22:197057113811380,%22post_id%22:1402734206576992,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.facebook.com/197057113811380/videos/1125331741170916/   https://www.facebook.com/197057113811380/photos/a.199247693592322/1391541597696253/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Choys are successful.

Choys Creative Analysis: 

Choys placed a Image ad in 2020-05-24-2020-06-08, and got 66 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Choys Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Costa Rica  Costa Rica
Language  English  English  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Choys has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Choys Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-24-2020-06-08  2020-06-05-2020-06-08  2020-05-25-2020-05-26
During  16 days  4 days 2 days 
Like  66  58  262
Share  10  2  10
Comment  1  2  71

Advertising effectiveness is a direct manifestation of advertising. Choys ‘s Top 1 ad received 66 likes, 10 shares, 1 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Choys, helping Choys to grasp the ad data more clearly.