Top Ads on China Xinhua Sci-Tech

China Xinhua Sci-Tech Background Introduction:

The latest science & technology news, in China and the world.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

China Xinhua Sci-Tech has been advertising and marketing on Facebook for many years. And China Xinhua Sci-Tech has placed 136 of ads on the Facebook platform in the last month. In the past few years,China Xinhua Sci-Tech has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for China Xinhua Sci-Tech on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for China Xinhua Sci-Tech. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from China Xinhua Sci-Tech.

BigSpy

1.China Xinhua Sci-Tech Top 3 Ads Basic Understanding

   top1  top2  top3
Name  China Xinhua Sci-Tech  China Xinhua Sci-Tech  China Xinhua Sci-Tech
Page Categories  Media/News Company  Media/News Company  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

China Xinhua Sci-Tech Marketing Objectives Analysis: 

China Xinhua Sci-Tech has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. China Xinhua Sci-Tech best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.China Xinhua Sci-Tech Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  صور من منشور ‏‎China Xinhua Sci-Tech‎‏  China Xinhua Sci-Tech China launches new Earth observation satellite 
Ad Copy Text  Beijing's major parks limit visitor numbers to no more than 30% of their total capacity after the re...  Chinese tech giant Baidu begins volume production of fully autonomous buses for commercial use. To k...  The satellite will be mainly used for land survey, city planning, land right confirmation, road netw...
Link Description  N/A  The latest science & technology news, in China and the world.  N/A
Website Link  www.facebook.com  www.facebook.com  www.xinhuanet.com
CTA    LIKE_PAGE  
Text Word Count 165  120  249
Like 15905  642936  1568

China Xinhua Sci-Tech Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. China Xinhua Sci-Tech Top 1 ads got 15905 likes. China Xinhua Sci-Tech uses a sentence with the finishing touch title: “صور من منشور ‏‎China Xinhua Sci-Tech‎‏”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. China Xinhua Sci-Tech shared 165 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. China Xinhua Sci-Tech should continue to optimize the ad content.

3.China Xinhua Sci-Tech Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-05-06-2020-06-18  2020-06-16-2020-06-17
Landing Page Link  https://www.facebook.com/1175630379148974/posts/3298255893553068/  https://www.facebook.com/1175630379148974/posts/3188212734557385/   http://www.xinhuanet.com/english/2020-06/17/c_139146364.htm?fbclid=IwAR31kJsETTAhuvmhZ8SpImVcqToQyN3jIh7QoM5ycTZ7ZjH5xfUF6xdFav8

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by China Xinhua Sci-Tech are successful.

China Xinhua Sci-Tech Creative Analysis: 

China Xinhua Sci-Tech placed a Image ad in 2020-06-17-2020-06-18, and got 15905 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.China Xinhua Sci-Tech Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan  Morocco,Saudi Arabia,United Arab Emirates...  N/A
Language  Vietnamese  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

China Xinhua Sci-Tech has the best conversion in Pakistan, and can advertise more in Pakistan in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.China Xinhua Sci-Tech Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-05-06-2020-06-18  2020-06-16-2020-06-17
During  2 days  44 days 2 days 
Like  15905  642936  1568
Share  211  7538  28
Comment  89  7611  11

Advertising effectiveness is a direct manifestation of advertising. China Xinhua Sci-Tech ‘s Top 1 ad received 15905 likes, 211 shares, 89 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for China Xinhua Sci-Tech, helping China Xinhua Sci-Tech to grasp the ad data more clearly.