Top Ads on Chilindo

Chilindo Background Introduction:

http://www.chilindo.com การประมูลเริ่มต้นที่ 1บาท! ชอปปิ้งกับราคาที่คุณกำหนดได้!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Chilindo has been advertising and marketing on Facebook for many years. And Chilindo has placed 951 of ads on the Facebook platform in the last month. In the past few years,Chilindo has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Chilindo on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Chilindo. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Chilindo.

BigSpy

1.Chilindo Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Chilindo  Chilindo  Chilindo
Page Categories  E-commerce Website  E-commerce Website  E-commerce Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Chilindo Marketing Objectives Analysis: 

Chilindo has been operating in E-commerce Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Chilindo best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Chilindo Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  อย่ารอช้า ประมูลเลย!  D1 SPEC PRO สเปรย์โฟมดับเพลิง อย่ารอช้า ประมูลเลย!  
Ad Copy Text  -  -  -
Link Description  สิ้นค้าทุกชิ้นเร่ิมต้นที่ 1 บาท  ประมูลเลย! สินค้าทุกชิ้นเริ่มต้น 1 บาท  สิ้นค้าทุกชิ้นเร่ิมต้นที่ 1 บาท
Website Link  www.chilindo.com  www.chilindo.com  www.chilindo.com
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 1249  1319  1249
Like 6  133  38

Chilindo Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Chilindo Top 1 ads got 6 likes. Chilindo uses a sentence with the finishing touch title: “อย่ารอช้า ประมูลเลย! ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Chilindo shared 1249 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Chilindo should continue to optimize the ad content.

3.Chilindo Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-15-2020-06-19  2020-06-18-2020-06-19  2020-06-15-2020-06-19
Landing Page Link  https://www.chilindo.com/?campaignType=05-673ELGA  https://www.chilindo.com/?campaignType=16-539-FOAMFIRE-CAM(TA)   https://www.chilindo.com/?campaignType=05-673ELGA

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Chilindo are successful.

Chilindo Creative Analysis: 

Chilindo placed a Video ad in 2020-06-15-2020-06-19, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Chilindo Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Thai  Thai  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Chilindo has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Chilindo Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-19  2020-06-18-2020-06-19  2020-06-15-2020-06-19
During  5 days  2 days 5 days 
Like  6  133  38
Share  0  0  0
Comment  0  0  2

Advertising effectiveness is a direct manifestation of advertising. Chilindo ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Chilindo, helping Chilindo to grasp the ad data more clearly.