Top Ads on Chartered Accountants Australia & New Zealand

Chartered Accountants Australia & New Zealand Background Introduction:

We want to give you an insight into what we do, who we are and what it’s like to be a Chartered Accountant.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Chartered Accountants Australia & New Zealand has been advertising and marketing on Facebook for many years. And Chartered Accountants Australia & New Zealand has placed 39 of ads on the Facebook platform in the last month. In the past few years,Chartered Accountants Australia & New Zealand has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Chartered Accountants Australia & New Zealand on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Chartered Accountants Australia & New Zealand. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Chartered Accountants Australia & New Zealand.

BigSpy

1.Chartered Accountants Australia & New Zealand Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Chartered Accountants Australia & New Zealand  Chartered Accountants Australia & New Zealand  Chartered Accountants Australia & New Zealand
Page Categories  Accountant  Accountant  Accountant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Chartered Accountants Australia & New Zealand Marketing Objectives Analysis: 

Chartered Accountants Australia & New Zealand has been operating in Accountant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Chartered Accountants Australia & New Zealand best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Chartered Accountants Australia & New Zealand Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Thank you  Visit the CA Store Complimentary Member Access 
Ad Copy Text  From natural disasters to a global pandemic, CAs are continuously rising to the challenge. We would...  There's tax training and there's tax training that's designed for CAs. Experience the difference wit...  LinkedIn Learning for members - Unlimited access to over 7,000 courses
Link Description  Thank you for supporting your communities and businesses.  N/A  
Website Link  www.charteredaccountantsanz.com  store.charteredaccountantsanz.com  www.charteredaccountantsanz.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 268  124  70
Like 44  110  74

Chartered Accountants Australia & New Zealand Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Chartered Accountants Australia & New Zealand Top 1 ads got 44 likes. Chartered Accountants Australia & New Zealand uses a sentence with the finishing touch title: “Thank you”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Chartered Accountants Australia & New Zealand shared 268 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Chartered Accountants Australia & New Zealand should continue to optimize the ad content.

3.Chartered Accountants Australia & New Zealand Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-03-2020-06-16  2020-03-25-2020-06-14  2019-11-06-2019-11-29
Landing Page Link  https://www.charteredaccountantsanz.com/news-and-analysis/news/we-would-like-to-take-a-moment-to-say-thank-you?cid=P~SO~Resubs_thank~Facebook~202006  https://store.charteredaccountantsanz.com/training-topics/Tax?cid=P~SO~C4LFY20~Facebook~AUCustomerMatch_SC_Tax~202002&fbclid=IwAR21Z_c8-UYRBhkrlNeILPBHgOMz_bsKOVLhzePH53MMPHp9pVMMrD4u_SM   https://www.charteredaccountantsanz.com/learning-and-events/learning/linkedin-learning?cid=P~SO~LinkedInLearning~Facebook~CustomerMatch_Dynamic~201910

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Chartered Accountants Australia & New Zealand are successful.

Chartered Accountants Australia & New Zealand Creative Analysis: 

Chartered Accountants Australia & New Zealand placed a Video ad in 2020-06-03-2020-06-16, and got 44 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Chartered Accountants Australia & New Zealand Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  China  N/A  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Chartered Accountants Australia & New Zealand has the best conversion in China, and can advertise more in China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Chartered Accountants Australia & New Zealand Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-16  2020-03-25-2020-06-14  2019-11-06-2019-11-29
During  14 days  82 days 24 days 
Like  44  110  74
Share  1  6  3
Comment  2  2  1

Advertising effectiveness is a direct manifestation of advertising. Chartered Accountants Australia & New Zealand ‘s Top 1 ad received 44 likes, 1 shares, 2 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Chartered Accountants Australia & New Zealand, helping Chartered Accountants Australia & New Zealand to grasp the ad data more clearly.