Top Ads on Centro Universitário UniBH

Centro Universitário UniBH Background Introduction:

Referência no segmento de educação, o UniBH conta com 50 anos de tradição e oferece diversos cursos de Graduação, Pós-Graduação e Extensão.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Centro Universitário UniBH has been advertising and marketing on Facebook for many years. And Centro Universitário UniBH has placed 58 of ads on the Facebook platform in the last month. In the past few years,Centro Universitário UniBH has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Centro Universitário UniBH on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Centro Universitário UniBH. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Centro Universitário UniBH.

BigSpy

1.Centro Universitário UniBH Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Centro Universitário UniBH  Centro Universitário UniBH  Centro Universitário UniBH
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Centro Universitário UniBH Marketing Objectives Analysis: 

Centro Universitário UniBH has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Centro Universitário UniBH best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Centro Universitário UniBH Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Centro Universitário UniBH  Centro Universitário UniBH Viva essa experiência. 
Ad Copy Text  Não é apenas uma graduação. Nós sabemos que a vida universitária é a sua porta pro mundo.  Quer viver uma experiência única? Inscreva-se no Vestibular UniBH 2020 e mude seu futuro.  Estude no melhor de BH, segundo o MEC, entre os centros universitários privados.
Link Description  N/A  N/A  Inscrições no site. Corra.
Website Link  www.unibh.br  www.unibh.br  www.unibh.br
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 96  91  81
Like 35  2  11

Centro Universitário UniBH Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Centro Universitário UniBH Top 1 ads got 35 likes. Centro Universitário UniBH uses a sentence with the finishing touch title: “Centro Universitário UniBH”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Centro Universitário UniBH shared 96 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Centro Universitário UniBH should continue to optimize the ad content.

3.Centro Universitário UniBH Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Video
Ad Time   2020-05-22-2020-06-17  2020-05-31-2020-06-14  2020-05-31-2020-06-11
Landing Page Link  https://www.unibh.br/transferencia/?utm_source=FACEBOOK&utm_medium=TRAFFIC&utm_campaign=UNIBH_2020-02_GRADUACAO_COI_COI_TRAFFIC_FACEBOOK_BELO-HORIZONTE&utm_content=UNIBH_2020-02_GRADUACAO_COI_COI_TRAFFIC_FACEBOOK_DARKPOST_LOOKALIKE_BOTH_BELO-HORIZONTE_COI_NA_SAIBA-MAIS_CARROSSEL-F_IMAGENS  https://www.unibh.br/vestibular/?utm_source=FACEBOOK&utm_medium=TRAFFIC&utm_campaign=UNIBH_2020-02_GRADUACAO_VT_VT2_TRAFFIC_FACEBOOK_BELO-HORIZONTE&utm_content=UNIBH_2020-02_GRADUACAO_VT_VT2_TRAFFIC_FACEBOOK_DARKPOST_LOOKALIKE_BOTH_BELO-HORIZONTE_VT2_NA_SAIBA-MAIS_CARROSSEL-F_IMAGEM-POST   https://www.unibh.br/vestibular/?utm_source=FACEBOOK&utm_medium=TRAFFIC&utm_campaign=UNIBH_2020-02_GRADUACAO_VT_VT2_TRAFFIC_FACEBOOK_BELO-HORIZONTE&utm_content=UNIBH_2020-02_GRADUACAO_VT_VT2_TRAFFIC_FACEBOOK_DARKPOST_LOOKALIKE_BOTH_BELO-HORIZONTE_VT2_NA_SAIBA-MAIS_GIF_GIF-LINK

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Centro Universitário UniBH are successful.

Centro Universitário UniBH Creative Analysis: 

Centro Universitário UniBH placed a Carousel ad in 2020-05-22-2020-06-17, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Centro Universitário UniBH Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Centro Universitário UniBH has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Centro Universitário UniBH Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-22-2020-06-17  2020-05-31-2020-06-14  2020-05-31-2020-06-11
During  27 days  15 days 12 days 
Like  35  2  11
Share  2  0  3
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Centro Universitário UniBH ‘s Top 1 ad received 35 likes, 2 shares, 1 comments in just 27 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Centro Universitário UniBH, helping Centro Universitário UniBH to grasp the ad data more clearly.