Top Ads on Centre for Clinical Studies

Centre for Clinical Studies Background Introduction:

Nucleus Network is Australia’s leading clinical research organisation specialising in the conduct of Early Phase Clinical Trials.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Centre for Clinical Studies has been advertising and marketing on Facebook for many years. And Centre for Clinical Studies has placed 91 of ads on the Facebook platform in the last month. In the past few years,Centre for Clinical Studies has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Centre for Clinical Studies on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Centre for Clinical Studies. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Centre for Clinical Studies.

BigSpy

1.Centre for Clinical Studies Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Centre for Clinical Studies  Centre for Clinical Studies  Centre for Clinical Studies
Page Categories  Medical Research Center  Medical Research Center  Medical Research Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Centre for Clinical Studies Marketing Objectives Analysis: 

Centre for Clinical Studies has been operating in Medical Research Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Centre for Clinical Studies best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Centre for Clinical Studies Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Participate in a Melbourne Clinical Study  Participate in a Melbourne Clinical Study Participate in a Melbourne Clinical Study 
Ad Copy Text  ‍♀️‍♂️We're looking for healthy men to participate in new clinical studies in Melbourne....  ‍♀️‍♂️We're looking for healthy men to participate in new clinical studies in Melbourne....  ‍♀️‍♂️We're looking for healthy men & women to participate in new clinical studies in Me...
Link Description  Help people all over the world and be reimbursed for your time.  Help people all over the world and get paid for your time.  Help people all over the world and be reimbursed for your time.
Website Link  clinicalstudies.com.au  clinicalstudies.com.au  clinicalstudies.com.au
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 219  219  193
Like 2  112  1

Centre for Clinical Studies Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Centre for Clinical Studies Top 1 ads got 2 likes. Centre for Clinical Studies uses a sentence with the finishing touch title: “Participate in a Melbourne Clinical Study”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Centre for Clinical Studies shared 219 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Centre for Clinical Studies should continue to optimize the ad content.

3.Centre for Clinical Studies Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-19-2020-04-29  2020-03-06-2020-03-30  2020-03-04-2020-03-30
Landing Page Link  https://clinicalstudies.com.au/sign-up-1/  https://clinicalstudies.com.au/sign-up-1/?utm_source=facebook&utm_medium=paid-social&utm_campaign=Lookalike+%7C+Start+Date:+08/04/2019&utm_adgroup=Broad+-+Automatic+Placement&utm_content=Lookalike+%7C+Dynamic+Creative&fbclid=IwAR3eWUxULrSAUZvCuO6t_KRq3Imywo0LuTvbdTyr1_X1vRxOlkiiSyZIXdo   https://clinicalstudies.com.au/sign-up-1/?utm_source=facebook&utm_medium=paid-social&utm_campaign=Lookalike+%7C+Start+Date:+08/04/2019&utm_adgroup=Broad+-+Automatic+Placement&utm_content=Lookalike+%7C+Dynamic+Creative&fbclid=IwAR3eWUxULrSAUZvCuO6t_KRq3Imywo0LuTvbdTyr1_X1vRxOlkiiSyZIXdo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Centre for Clinical Studies are successful.

Centre for Clinical Studies Creative Analysis: 

Centre for Clinical Studies placed a Image ad in 2020-03-19-2020-04-29, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Centre for Clinical Studies Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Centre for Clinical Studies has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Centre for Clinical Studies Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-19-2020-04-29  2020-03-06-2020-03-30  2020-03-04-2020-03-30
During  42 days  25 days 27 days 
Like  2  112  1
Share  1  13  1
Comment  26  195  5

Advertising effectiveness is a direct manifestation of advertising. Centre for Clinical Studies ‘s Top 1 ad received 2 likes, 1 shares, 26 comments in just 42 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Centre for Clinical Studies, helping Centre for Clinical Studies to grasp the ad data more clearly.