Top Ads on Centara Hotels & Resorts

Centara Hotels & Resorts Background Introduction:

Centara Hotels & Resorts is Thailand’s leading hotel group, with deluxe and first-class properties across Thailand and overseas.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Centara Hotels & Resorts has been advertising and marketing on Facebook for many years. And Centara Hotels & Resorts has placed 125 of ads on the Facebook platform in the last month. In the past few years,Centara Hotels & Resorts has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Centara Hotels & Resorts on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Centara Hotels & Resorts. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Centara Hotels & Resorts.


1.Centara Hotels & Resorts Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Centara Hotels & Resorts  Centara Hotels & Resorts  Centara Hotels & Resorts
Page Categories  Hotel Resort  Hotel Resort  Hotel Resort
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Centara Hotels & Resorts Marketing Objectives Analysis: 

Centara Hotels & Resorts has been operating in Hotel Resort for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Centara Hotels & Resorts best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Centara Hotels & Resorts Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Centara Hotels & Resorts  CentaraThe1 get extra 20% off ⚡Book by 31 Mar '20❗❗ พิเศษสำหรับ CentaraThe1 
Ad Copy Text  We recently shared our love and appreciation for the brave frontline workers in our communities. No...  Enjoy your next holiday in one of our gorgeous destinations and save up to 50%⚡ . #Bangkok #Pattay...  -
Link Description  N/A  Simply book between now and 15 May and stay anytime by 30 June 2020, you'll enjoy up to 40% on your next holiday at Centara Hotels & Resorts. Book now.  สมัครสมาชิกง่ายๆ ฟรี ไม่มีค่าใช้จ่าย
Website Link
Text Word Count 661  185  413
Like 176  10  167

Centara Hotels & Resorts Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Centara Hotels & Resorts Top 1 ads got 176 likes. Centara Hotels & Resorts uses a sentence with the finishing touch title: “Centara Hotels & Resorts”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Centara Hotels & Resorts shared 661 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Centara Hotels & Resorts should continue to optimize the ad content.

3.Centara Hotels & Resorts Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-04-2020-05-07  2020-03-19-2020-03-19  2020-03-19-2020-03-19
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Centara Hotels & Resorts are successful.

Centara Hotels & Resorts Creative Analysis: 

Centara Hotels & Resorts placed a Video ad in 2020-05-04-2020-05-07, and got 176 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Centara Hotels & Resorts Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  N/A  N/A
Language  English  English  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Centara Hotels & Resorts has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Centara Hotels & Resorts Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-04-2020-05-07  2020-03-19-2020-03-19  2020-03-19-2020-03-19
During  4 days  1 days 1 days 
Like  176  10  167
Share  76  2  13
Comment  8  0  4

Advertising effectiveness is a direct manifestation of advertising. Centara Hotels & Resorts ‘s Top 1 ad received 176 likes, 76 shares, 8 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Centara Hotels & Resorts, helping Centara Hotels & Resorts to grasp the ad data more clearly.