Top Ads on Career Launcher

Career Launcher Background Introduction:

Asia's leading education services company offering test preparation (for exams like MBA/CAT, CLAT/Law, CSAT/Civil services, Engg/IIT JEE, BBA, SAT, HM, CPT etc), vocational education, schools, playschools and management education.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Career Launcher has been advertising and marketing on Facebook for many years. And Career Launcher has placed 76 of ads on the Facebook platform in the last month. In the past few years,Career Launcher has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Career Launcher on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Career Launcher. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Career Launcher.

BigSpy

1.Career Launcher Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Career Launcher  Career Launcher  Career Launcher
Page Categories  Education  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Career Launcher Marketing Objectives Analysis: 

Career Launcher has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Career Launcher best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Career Launcher Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Are you serious about cracking CAT '20?  Prepare from home for IPM 2021/22 Register for Free Webinar 
Ad Copy Text  Take CAT before you actually attempt CAT '20! The All India Open Mock CAT will help you know exact...  Ace Quant for IPM Watch GP (IIM B Alum) LIVE as he solves complex quant questions with ease Get ad...  With CAT being just 6 months away, know what should be your preparation strategy ✔️ How long do...
Link Description  Are you serious about cracking CAT’20? Benchmark your performance against serious CAT takers and assess where you stand. CL brings to you this year’s first All India Open Mock CAT.  Get some clarity on your goal about IPM, BBA or DU-JAT 2021/22  Register for Free
Website Link  www.careerlauncher.com  www.careerlauncher.com  www.careerlauncher.com
CTA  APPLY_NOW  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 217  243  294
Like 9  24  6

Career Launcher Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Career Launcher Top 1 ads got 9 likes. Career Launcher uses a sentence with the finishing touch title: “Are you serious about cracking CAT '20?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Career Launcher shared 217 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Career Launcher should continue to optimize the ad content.

3.Career Launcher Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-20  2020-06-15-2020-06-18  2020-06-14-2020-06-17
Landing Page Link  https://www.careerlauncher.com/cat-mba/open-mock/?utm_source=Facebook&utm_medium=display-ppc&utm_campaign=All_India_Open_Mock_CAT&fbclid=IwAR3vQ-5ixsEhrZk1yDMpBljKVPU5guq2K2XhcEeZfZeJjhUkblQy3bX5PXE  https://www.careerlauncher.com/online-preparation/webinar/ipm-open-session/?utm_source=Facebook&utm_medium=cpc&utm_campaign=IPM_Webinar_EveryWeek&fbclid=IwAR2eTpT0tb8uU1cE-rk3cV89bn_vA6_nHvINDMQOfyV9adLBhob5c8qVnq8   https://www.careerlauncher.com/online-preparation/webinar/cat-open-session/?utm_source=Facebook&utm_medium=display-ppc&utm_campaign=CAT_Weekly_webinar&fbclid=IwAR2sjqJ-Ja2fd2x1QhoaRGyBfE8S10wIwRZtF-7wqml7X9tTwQt2cXeG56M

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Career Launcher are successful.

Career Launcher Creative Analysis: 

Career Launcher placed a Image ad in 2020-06-15-2020-06-20, and got 9 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Career Launcher Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  India  India  India
Language  English  English  Danish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Career Launcher has the best conversion in India, and can advertise more in India in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Career Launcher Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-20  2020-06-15-2020-06-18  2020-06-14-2020-06-17
During  6 days  4 days 4 days 
Like  9  24  6
Share  1  1  1
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. Career Launcher ‘s Top 1 ad received 9 likes, 1 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Career Launcher, helping Career Launcher to grasp the ad data more clearly.