Top Ads on Care2

Care2 Background Introduction:

Care2 is a network of nearly 50 million people around the globe dedicated to building a better world. Our members are standing together, starting petitions and sharing stories that inspire action. Join Us!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Care2 has been advertising and marketing on Facebook for many years. And Care2 has placed 1117 of ads on the Facebook platform in the last month. In the past few years,Care2 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Care2 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Care2. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Care2.


1.Care2 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Care2  Care2  Care2
Page Categories  Artist  Other  Nonprofit Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  wordpress  wordpress

Care2 Marketing Objectives Analysis: 

Care2 has been operating in Artist for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Care2 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Care2 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  高溫艷夏曬不黑大推!清爽美白防曬,就靠DD霜❤  Selbstbestimmte Lebensqualität - Private Pflege und Pflegepersonal der private Care AG Home Care Bath & North East Somerset 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  Die Dienstleistungen von private Care AG sind nicht auf die nötigste Pflege begrenzt, sondern lassen sich von den Kundinnen und Kunden oder Angehörigen nach Wunsch beliebig ergänzen. Dies gilt für die Pflege im Alter, bei chronischer Erkrankung, nach Unfall, aber auch nach einem geplanten Spital...  Our friendly Bath Community Home care team can help. We are a not-for-profit charity with a mission to help people & communities beat COVID-19. We can provide a reliable, bespoke & safe service for your loved ones and be reassured that we provide a discreet, professional service using full personal protective equipment. Anything from welfare calls & safe shopping through to complex care. Somerset Community Home care team have been rated ‘Good’ for care by CQC (Care Quality Commission).
Website Link
Text Word Count 0  0  0
Like 0  0  0

Care2 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Care2 Top 1 ads got 0 likes. Care2 uses a sentence with the finishing touch title: “高溫艷夏曬不黑大推!清爽美白防曬,就靠DD霜❤”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Care2 shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Care2 should continue to optimize the ad content.

3.Care2 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-20-2020-06-19  2020-05-26-2020-06-19  2020-06-17-2020-06-19
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Care2 are successful.

Care2 Creative Analysis: 

Care2 placed a Video ad in 2020-05-20-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Care2 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Taiwan,China  Switzerland  United Kingdom
Language  Chinese (Simplified)  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Care2 has the best conversion in Taiwan,China, and can advertise more in Taiwan,China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Care2 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-20-2020-06-19  2020-05-26-2020-06-19  2020-06-17-2020-06-19
During  31 days  25 days 3 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Care2 ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 31 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Care2, helping Care2 to grasp the ad data more clearly.