Top Ads on Call of the Wild

Call of the Wild Background Introduction:

Adapted from the beloved literary classic, THE CALL OF THE WILD vividly brings to the screen the story of Buck, whose blissful domestic life is turned upside down when he is suddenly uprooted from his California home and transplanted to the Alaskan Yukon.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Call of the Wild has been advertising and marketing on Facebook for many years. And Call of the Wild has placed 59 of ads on the Facebook platform in the last month. In the past few years,Call of the Wild has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Call of the Wild on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Call of the Wild. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Call of the Wild.

BigSpy

1.Call of the Wild Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Call of the Wild  Call of the Wild  Call of the Wild
Page Categories  Movie  Movie  Movie
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Call of the Wild Marketing Objectives Analysis: 

Call of the Wild has been operating in Movie for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Call of the Wild best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Call of the Wild Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get It Now  On Digital Now On Digital Now 
Ad Copy Text  An unbreakable bond in an epic adventure. Get Call of the Wild now on Digital and Blu-ray!  Make it a movie night with your favorite adventure buddy! Get Call of the Wild now on the Apple TV a...  Make it a movie night with your favorite adventure buddy! Get Call of the Wild now on Prime Video.
Link Description  N/A  N/A  N/A
Website Link  family.20thcenturystudios.com  tv.apple.com  tv.apple.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 90  103  98
Like 3144  1933  692

Call of the Wild Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Call of the Wild Top 1 ads got 3144 likes. Call of the Wild uses a sentence with the finishing touch title: “Get It Now”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Call of the Wild shared 90 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Call of the Wild should continue to optimize the ad content.

3.Call of the Wild Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-08-2020-05-17  2020-04-03-2020-04-05  2020-04-05-2020-04-05
Landing Page Link  https://family.20thcenturystudios.com/movies/call-of-the-wild  https://tv.apple.com/us/movie/the-call-of-the-wild/umc.cmc.41ncx35n6i4ktnhimtj3sw6q2   https://tv.apple.com/us/movie/the-call-of-the-wild/umc.cmc.41ncx35n6i4ktnhimtj3sw6q2

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Call of the Wild are successful.

Call of the Wild Creative Analysis: 

Call of the Wild placed a Video ad in 2020-05-08-2020-05-17, and got 3144 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Call of the Wild Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Ghana  United States  United States
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Call of the Wild has the best conversion in Ghana, and can advertise more in Ghana in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Call of the Wild Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-08-2020-05-17  2020-04-03-2020-04-05  2020-04-05-2020-04-05
During  10 days  3 days 1 days 
Like  3144  1933  692
Share  591  258  108
Comment  319  190  95

Advertising effectiveness is a direct manifestation of advertising. Call of the Wild ‘s Top 1 ad received 3144 likes, 591 shares, 319 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Call of the Wild, helping Call of the Wild to grasp the ad data more clearly.