Top Ads on California Health Care Foundation

California Health Care Foundation Background Introduction:

California Health Care Foundation - Health Care That Works for All Californians

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

California Health Care Foundation has been advertising and marketing on Facebook for many years. And California Health Care Foundation has placed 54 of ads on the Facebook platform in the last month. In the past few years,California Health Care Foundation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for California Health Care Foundation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for California Health Care Foundation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from California Health Care Foundation.

BigSpy

1.California Health Care Foundation Top 3 Ads Basic Understanding

   top1  top2  top3
Name  California Health Care Foundation  California Health Care Foundation  California Health Care Foundation
Page Categories  Nonprofit Organization  Nonprofit Organization  Nonprofit Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

California Health Care Foundation Marketing Objectives Analysis: 

California Health Care Foundation has been operating in Nonprofit Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. California Health Care Foundation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.California Health Care Foundation Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Racism Fuels Double Crisis: Police Violence and COVID-19 Disparities  The Financial Impact of COVID-19 on California Hospitals COVID-19 Shines a Harsh Light on Racial and Ethnic Health Disparities 
Ad Copy Text  no setting  no setting  no setting
Link Description  Systemic racism undergirds COVID-19 health disparities and the plague of police violence, both of which kill Black Americans at disproportionately high rates.  In mid-March 2020, the world changed for Californians and their health care system. As COVID-19 infections began spreading across California, Governor Gavin Newsom announced a statewide shelter-in-place order and requested that the state’s hospitals increase their inpatient bed supply from approxi...  Stories That Caught Our Attention: How the epidemic is exacerbating the health disparities that have long burdened people of color.
Website Link  www.chcf.org  www.chcf.org  www.chcf.org
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

California Health Care Foundation Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. California Health Care Foundation Top 1 ads got 0 likes. California Health Care Foundation uses a sentence with the finishing touch title: “Racism Fuels Double Crisis: Police Violence and COVID-19 Disparities”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. California Health Care Foundation shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. California Health Care Foundation should continue to optimize the ad content.

3.California Health Care Foundation Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-17  2020-06-10-2020-06-17  2020-06-04-2020-06-17
Landing Page Link  https://www.chcf.org/blog/racism-fuels-double-crisis-police-violence-covid-19-disparities/  https://www.chcf.org/publication/financial-impact-covid-19-california-hospitals/   https://www.chcf.org/blog/covid-19-shines-harsh-light-racial-ethnic-health-disparities/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by California Health Care Foundation are successful.

California Health Care Foundation Creative Analysis: 

California Health Care Foundation placed a Image ad in 2020-06-08-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.California Health Care Foundation Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

California Health Care Foundation has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.California Health Care Foundation Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-17  2020-06-10-2020-06-17  2020-06-04-2020-06-17
During  10 days  8 days 14 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. California Health Care Foundation ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for California Health Care Foundation, helping California Health Care Foundation to grasp the ad data more clearly.