Top Ads on COBS Bread
COBS Bread Background Introduction:
Baked Today. Sold Today. COBS Bread bakers create traditional and gourmet breads from scratch everyday.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
COBS Bread has been advertising and marketing on Facebook for many years. And COBS Bread has placed 50 of ads on the Facebook platform in the last month. In the past few years,COBS Bread has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for COBS Bread on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for COBS Bread. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from COBS Bread.
1.COBS Bread Top 3 Ads Basic Understanding
|Name||COBS Bread||COBS Bread||COBS Bread|
COBS Bread Marketing Objectives Analysis:
COBS Bread has been operating in Bakery for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. COBS Bread best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.COBS Bread Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Own A Bakery In Georgetown||Any Time Is Scone Time||Franchise With COBS Bread|
|Ad Copy Text||Bread remains an essential part of every household. Consider franchising a bakery - an investment fo...||It's time to savour the little things with a COBS Bread scone. Ideally warm and covered in butter. T...||Are you a self-starter, interested in launching your own business?|
|Link Description||Get started today.||Visit your local bakery or order online!||Flexible finance options|
|Text Word Count||114||188||66|
COBS Bread Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. COBS Bread Top 1 ads got 30 likes. COBS Bread uses a sentence with the finishing touch title: “Own A Bakery In Georgetown”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. COBS Bread shared 114 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. COBS Bread should continue to optimize the ad content.
3.COBS Bread Top 3 Ads Creative Selection
|Landing Page Link||https://inquire.cobsbread.com/startsomethinggood/?utm_source=facebook&utm_medium=cpc&utm_campaign=franchise-bc&utm_term=hosp&utm_content=img-bakery||https://www.cobsbread.com/campaigns/scones/||https://www.cobsbread.com/blog/they-came-to-canada-and-they-opened-their-own-cobs/?utm_source=facebook&utm_medium=cpc&utm_campaign=franchise_new_canadians_ontario&utm_term=prospecting_management&utm_content=instore_image|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by COBS Bread are successful.
COBS Bread Creative Analysis:
COBS Bread placed a Image ad in 2020-05-11-2020-06-12, and got 30 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.COBS Bread Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
COBS Bread has the best conversion in Canada, and can advertise more in Canada in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.COBS Bread Top 3 Ads Performance Display
|During||33 days||30 days||1 days|
Advertising effectiveness is a direct manifestation of advertising. COBS Bread ‘s Top 1 ad received 30 likes, 1 shares, 1 comments in just 33 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for COBS Bread, helping COBS Bread to grasp the ad data more clearly.