Top Ads on CMB GROUP

CMB GROUP Background Introduction:

CMB Group is an Egypt-based group comprising 16 companies with over 2000 employees. Hotline: 16172

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

CMB GROUP has been advertising and marketing on Facebook for many years. And CMB GROUP has placed 27 of ads on the Facebook platform in the last month. In the past few years,CMB GROUP has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for CMB GROUP on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for CMB GROUP. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from CMB GROUP.

BigSpy

1.CMB GROUP Top 3 Ads Basic Understanding

   top1  top2  top3
Name  CMB GROUP  CMB GROUP  CMB GROUP
Page Categories  Chemical Company  Chemical Company  Chemical Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

CMB GROUP Marketing Objectives Analysis: 

CMB GROUP has been operating in Chemical Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. CMB GROUP best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.CMB GROUP Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  تايل فوم + بيتوبروف العزل المتكامل ضد المياه و الحرارة  CMB GROUP CMB GROUP 
Ad Copy Text  العزل المتكامل ضد المياه و الحرارة إحدي طرق العزل المت...  فيديو صب قالب كيمابوكسي كاست أيبوكسي عالي الشفافية مث...  -
Link Description  N/A  N/A  N/A
Website Link  youtu.be  www.cmb.eg  www.cmb.eg
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 3223  780  794
Like 157  1570  2865

CMB GROUP Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. CMB GROUP Top 1 ads got 157 likes. CMB GROUP uses a sentence with the finishing touch title: “تايل فوم + بيتوبروف العزل المتكامل ضد المياه و الحرارة”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. CMB GROUP shared 3223 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. CMB GROUP should continue to optimize the ad content.

3.CMB GROUP Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-17-2020-06-19  2020-06-09-2020-06-18  2020-05-18-2020-06-12
Landing Page Link  https://www.youtube.com/watch?v=CNRtxznO3jY&feature=youtu.be  http://www.cmb.eg/   http://www.cmb.eg/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by CMB GROUP are successful.

CMB GROUP Creative Analysis: 

CMB GROUP placed a Image ad in 2020-06-17-2020-06-19, and got 157 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.CMB GROUP Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt  Egypt
Language  Arabic  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

CMB GROUP has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.CMB GROUP Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-09-2020-06-18  2020-05-18-2020-06-12
During  3 days  10 days 26 days 
Like  157  1570  2865
Share  30  189  267
Comment  34  367  590

Advertising effectiveness is a direct manifestation of advertising. CMB GROUP ‘s Top 1 ad received 157 likes, 30 shares, 34 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for CMB GROUP, helping CMB GROUP to grasp the ad data more clearly.