Top Ads on CIHA

CIHA Background Introduction:

Sprogstimulerende leg og tilbehør

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

CIHA has been advertising and marketing on Facebook for many years. And CIHA has placed 53 of ads on the Facebook platform in the last month. In the past few years,CIHA has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for CIHA on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for CIHA. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from CIHA.

BigSpy

1.CIHA Top 3 Ads Basic Understanding

   top1  top2  top3
Name  CIHA  CIHA  CIHA
Page Categories  Baby Goods/Kids Goods  Baby Goods/Kids Goods  Baby Goods/Kids Goods
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

CIHA Marketing Objectives Analysis: 

CIHA has been operating in Baby Goods/Kids Goods for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. CIHA best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.CIHA Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  4 typiske årsager til sproglig forsinkelse  TIP: Bedre kommunikation med børnene ✅ TIP: Til mindre stressende morgener ✔ 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  Vi har ofte ikke noget redskab til, at gøre det anderledes og gentager vores fejlkommunikation igen og igen. Vi voksne fejler altså i kommunikationen  Er i også én af de der familier, der altid kommer for sendt ud ad døren fordi børnene lige skal et eller andet? Man mærker irritationen og stressen stiger
Website Link  ciha.dk  ciha.dk  ciha.dk
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

CIHA Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. CIHA Top 1 ads got 0 likes. CIHA uses a sentence with the finishing touch title: “4 typiske årsager til sproglig forsinkelse”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. CIHA shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. CIHA should continue to optimize the ad content.

3.CIHA Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-11-06-2020-06-19  2019-12-02-2020-06-19  2019-10-21-2020-06-19
Landing Page Link  https://ciha.dk/blog/2019/10/04/sproglig-forsinket/  https://ciha.dk/blog/2019/12/02/kommunikation-og-visualisering/   https://ciha.dk/blog/2019/10/15/morgenstress/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by CIHA are successful.

CIHA Creative Analysis: 

CIHA placed a Video ad in 2019-11-06-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.CIHA Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Denmark  Denmark  Denmark
Language  Danish  Danish  Danish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

CIHA has the best conversion in Denmark, and can advertise more in Denmark in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.CIHA Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-06-2020-06-19  2019-12-02-2020-06-19  2019-10-21-2020-06-19
During  227 days  201 days 243 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. CIHA ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 227 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for CIHA, helping CIHA to grasp the ad data more clearly.