Top Ads on CHARLIE

CHARLIE Background Introduction:

Inhaber: miasan GmbH, Schyrenstr.8, 81543 München tel: 089 480 58 244; fax: 089 480 58 252; mailto: restaurant@charl.ie HRB München 177216; Geschäftsführer: Daniel Rißmann Ust-IdNr. DE264042178

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

CHARLIE has been advertising and marketing on Facebook for many years. And CHARLIE has placed 621 of ads on the Facebook platform in the last month. In the past few years,CHARLIE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for CHARLIE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for CHARLIE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from CHARLIE.

BigSpy

1.CHARLIE Top 3 Ads Basic Understanding

   top1  top2  top3
Name  CHARLIE  CHARLIE  CHARLIE
Page Categories  Musician/Band  Health/Beauty  Games/Toys
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  bigcommerce

CHARLIE Marketing Objectives Analysis: 

CHARLIE has been operating in Musician/Band for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. CHARLIE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.CHARLIE Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Charlie Puth  Samson & Charlie Best Friends Club = Exclusive Collectibles 
Ad Copy Text  It's baaaaack! #Ad #Fivedollarfootlong  ⭐️⭐️⭐️⭐️⭐️Clarify, restore balance, calm redness, control oil production and cle...  no setting
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  samsonandcharlie.com.au  usa.charliebearsdirect.com
CTA      SIGN_UP
Text Word Count 38  1325  0
Like 1558  2  0

CHARLIE Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. CHARLIE Top 1 ads got 1558 likes. CHARLIE uses a sentence with the finishing touch title: “Charlie Puth”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. CHARLIE shared 38 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. CHARLIE should continue to optimize the ad content.

3.CHARLIE Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-06-20-2020-06-20  2020-06-14-2020-06-17  2020-05-04-2020-06-16
Landing Page Link  https://www.facebook.com/charlieputh/videos/2755227324589110/  https://samsonandcharlie.com.au/products/the-gift-blue-tansy-marula-facial-oil?fbclid=IwAR3-c9k64vMDuMiPOhRj1e4Tnltb2v44Q8j3IJJYpkR17-Ql_vZElGjxWZY   https://usa.charliebearsdirect.com/best-friends-club/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by CHARLIE are successful.

CHARLIE Creative Analysis: 

CHARLIE placed a Video ad in 2020-06-20-2020-06-20, and got 1558 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.CHARLIE Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  United Kingdom,United States
Language  English  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

CHARLIE has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.CHARLIE Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-20-2020-06-20  2020-06-14-2020-06-17  2020-05-04-2020-06-16
During  1 days  4 days 44 days 
Like  1558  2  0
Share  145  0  0
Comment  121  0  0

Advertising effectiveness is a direct manifestation of advertising. CHARLIE ‘s Top 1 ad received 1558 likes, 145 shares, 121 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for CHARLIE, helping CHARLIE to grasp the ad data more clearly.