Top Ads on CERELAC Arabia

CERELAC Arabia Background Introduction:

CERELAC® was developed to meet your baby’s changing needs in clear, simple steps. Each stage is specially adapted to your baby’s developmental needs.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

CERELAC Arabia has been advertising and marketing on Facebook for many years. And CERELAC Arabia has placed 45 of ads on the Facebook platform in the last month. In the past few years,CERELAC Arabia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for CERELAC Arabia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for CERELAC Arabia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from CERELAC Arabia.

BigSpy

1.CERELAC Arabia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  CERELAC Arabia  CERELAC Arabia  CERELAC Arabia
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

CERELAC Arabia Marketing Objectives Analysis: 

CERELAC Arabia has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. CERELAC Arabia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.CERELAC Arabia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  NESTLÉ® CERELAC®  سيريلاك® CERELAC® 
Ad Copy Text  Make each snack count with Cerelac purées made with real fruits, no added sugar or preservatives an...  -  Did you know? One pouch of Cerelac purées provides 2 servings of the recommended 5 snacks your chil...
Link Description  N/A  Cerelac instant cereals include a range of nutritious, easily-digested instant cereals. Suitable as a complementary food for infants from six months onwards  Cerelac instant cereals include a range of nutritious, easily-digested instant cereals. Suitable as a complementary food for infants from six months onwards
Website Link  apiservices.krxd.net  apiservices.krxd.net  apiservices.krxd.net
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 196  294  225
Like 5  9  4

CERELAC Arabia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. CERELAC Arabia Top 1 ads got 5 likes. CERELAC Arabia uses a sentence with the finishing touch title: “NESTLÉ® CERELAC®”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. CERELAC Arabia shared 196 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. CERELAC Arabia should continue to optimize the ad content.

3.CERELAC Arabia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-17-2020-06-20  2020-06-17-2020-06-18  2020-06-17-2020-06-18
Landing Page Link  https://www.starthealthy.nestle-me.com/en/nestle-cerelac?utm_source=facebook_mixed&utm_medium=social&utm_content=post4&utm_campaign=cerelac_hcp  https://www.amazon.ae/stores/page/1EE211C2-1D79-4689-A418-6A0E1CD28EAA?ingress=0&visitId=11d921c6-6370-4a75-96c0-a5d8f6edf4e5&utm_source=facebook_mixed&utm_medium=social&utm_content=benefits4_ae_ar&utm_campaign=cerelac_foodies_rerun   https://www.amazon.ae/stores/page/1EE211C2-1D79-4689-A418-6A0E1CD28EAA?ingress=0&visitId=11d921c6-6370-4a75-96c0-a5d8f6edf4e5&utm_source=facebook_mixed&utm_medium=social&utm_content=benefits4_ae_en&utm_campaign=cerelac_foodies_rerun

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by CERELAC Arabia are successful.

CERELAC Arabia Creative Analysis: 

CERELAC Arabia placed a Video ad in 2020-06-17-2020-06-20, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.CERELAC Arabia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates  Morocco  N/A
Language  Vietnamese  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

CERELAC Arabia has the best conversion in United Arab Emirates, and can advertise more in United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.CERELAC Arabia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-06-17-2020-06-18  2020-06-17-2020-06-18
During  4 days  2 days 2 days 
Like  5  9  4
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. CERELAC Arabia ‘s Top 1 ad received 5 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for CERELAC Arabia, helping CERELAC Arabia to grasp the ad data more clearly.