Top Ads on Burger King España

Burger King España Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Burger King España has been advertising and marketing on Facebook for many years. And Burger King España has placed 56 of ads on the Facebook platform in the last month. In the past few years,Burger King España has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Burger King España on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Burger King España. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Burger King España.

BigSpy

1.Burger King España Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Burger King España  Burger King España  Burger King España
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Burger King España Marketing Objectives Analysis: 

Burger King España has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Burger King España best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Burger King España Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Descúbrelos todos en nuestra APP  Burger King Burger King 
Ad Copy Text  -  No lo dudes, para disfrutar en casita haz tu pedido en burgerking.es o nuestra App, y si es superior...  Llévate uno de estos productos con cada pedido superior a 21€ ¡Pide en burgerking.es!
Link Description  N/A  N/A  N/A
Website Link  bs.serving-sys.com  bs.serving-sys.com  bs.serving-sys.com
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 127  130  90
Like 394  75  981

Burger King España Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Burger King España Top 1 ads got 394 likes. Burger King España uses a sentence with the finishing touch title: “Descúbrelos todos en nuestra APP”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Burger King España shared 127 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Burger King España should continue to optimize the ad content.

3.Burger King España Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-17  2020-06-07-2020-06-13  2020-05-31-2020-06-08
Landing Page Link  https://www.burgerking.es/?utm_id=1075524727&utm_medium=Display&utm_source=Adtelligenz%20ES&utm_campaign=2020_06_BK_HD_AK%20CUPONES&utm_term=AdtelligenzES-FACEBOOK-ADTZ-FEED,STORIES-IMAGEN-CC&utm_content=AdtelligenzES-FACEBOOK-ADTZ-FEED,STORIES-IMAGEN-CC_1080725371  https://www.burgerking.es/?utm_id=1075513724&utm_medium=Display&utm_source=Adtelligenz%20ES&utm_campaign=2020_06_BK_HD_RESCATE_SOCIAL&utm_term=AdtelligenzES-FACEBOOK-ADTZ-FEED-VIDEO-PATERNA-CC&utm_content=AdtelligenzES-FACEBOOK-ADTZ-FEED-VIDEO-PATERNA-CC_1080694813   https://www.burgerking.es/?utm_id=1075500727&utm_medium=Display&utm_source=Adtelligenz%20ES&utm_campaign=2020_06_BK_HD_FREE%20ITEM&utm_term=AdtelligenzES-FACEBOOK-ADTZ-FEED,STORIES-IMAGEN-CC&utm_content=AdtelligenzES-FACEBOOK-ADTZ-FEED,STORIES-IMAGEN-CC_1080659169

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Burger King España are successful.

Burger King España Creative Analysis: 

Burger King España placed a Image ad in 2020-06-15-2020-06-17, and got 394 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Burger King España Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Spain  N/A  Spain
Language  Spanish  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Burger King España has the best conversion in Spain, and can advertise more in Spain in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Burger King España Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-17  2020-06-07-2020-06-13  2020-05-31-2020-06-08
During  3 days  7 days 9 days 
Like  394  75  981
Share  121  6  119
Comment  39  5  94

Advertising effectiveness is a direct manifestation of advertising. Burger King España ‘s Top 1 ad received 394 likes, 121 shares, 39 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Burger King España, helping Burger King España to grasp the ad data more clearly.