Top Ads on Bundesliga Official

Bundesliga Official Background Introduction:

Welcome to the Official Facebook fan page of the Bundesliga.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Bundesliga Official has been advertising and marketing on Facebook for many years. And Bundesliga Official has placed 188 of ads on the Facebook platform in the last month. In the past few years,Bundesliga Official has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Bundesliga Official on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bundesliga Official. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bundesliga Official.


1.Bundesliga Official Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Bundesliga Official  Bundesliga Official  Bundesliga Official
Page Categories  Sports League  Sports League  Sports League
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Bundesliga Official Marketing Objectives Analysis: 

Bundesliga Official has been operating in Sports League for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bundesliga Official best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Bundesliga Official Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Timo Werner - Bundesliga Mixtape.  Rookie of the Season Bayern Munich season highlights. 
Ad Copy Text  Timo Werner, It has been a pleasure. ❤️  Some truly world-class youngsters but which one gets YOUR vote for the #BLRookie of the season! ????...   We look back on FC Bayern München's path to their eighth consecutive #Bundesliga title - their 29t...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 43  165  112
Like 17931  38393  3358

Bundesliga Official Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Bundesliga Official Top 1 ads got 17931 likes. Bundesliga Official uses a sentence with the finishing touch title: “Timo Werner - Bundesliga Mixtape.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Bundesliga Official shared 43 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bundesliga Official should continue to optimize the ad content.

3.Bundesliga Official Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-16-2020-06-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bundesliga Official are successful.

Bundesliga Official Creative Analysis: 

Bundesliga Official placed a Video ad in 2020-06-17-2020-06-18, and got 17931 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Bundesliga Official Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco,Egypt  Morocco,Egypt  N/A
Language  German  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Bundesliga Official has the best conversion in Morocco,Egypt, and can advertise more in Morocco,Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Bundesliga Official Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-16-2020-06-17
During  2 days  5 days 2 days 
Like  17931  38393  3358
Share  1847  818  178
Comment  377  393  48

Advertising effectiveness is a direct manifestation of advertising. Bundesliga Official ‘s Top 1 ad received 17931 likes, 1847 shares, 377 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bundesliga Official, helping Bundesliga Official to grasp the ad data more clearly.