Top Ads on Bundeskanzleramt Österreich

Bundeskanzleramt Österreich Background Introduction:

Herzlich willkommen auf der offiziellen Facebook-Seite des Bundeskanzleramtes der Republik Österreich.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Bundeskanzleramt Österreich has been advertising and marketing on Facebook for many years. And Bundeskanzleramt Österreich has placed 51 of ads on the Facebook platform in the last month. In the past few years,Bundeskanzleramt Österreich has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Bundeskanzleramt Österreich on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bundeskanzleramt Österreich. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bundeskanzleramt Österreich.

BigSpy

1.Bundeskanzleramt Österreich Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Bundeskanzleramt Österreich  Bundeskanzleramt Österreich  Bundeskanzleramt Österreich
Page Categories  Government Organization  Government Organization  Government Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Bundeskanzleramt Österreich Marketing Objectives Analysis: 

Bundeskanzleramt Österreich has been operating in Government Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bundeskanzleramt Österreich best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Bundeskanzleramt Österreich Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bundeskanzleramt Österreich  Bundeskanzleramt Österreich Bundeskanzleramt Österreich 
Ad Copy Text  Bleiben Sie zu Hause, wenn Sie sich unwohl fühlen. Schauen wir auf einander. Denn nur wenn die Zahl...  Das Virus macht keine Pause. Ein Baby-Elefant zum Glück auch nicht. Halten wir weiterhin mindestens...  Deine Langeweile rettet Leben.
Link Description  Bleiben Sie zu Hause, wenn Sie sich unwohl fühlen. Schauen wir auf einander. Denn nur wenn die Zahl der Neuinfektionen weiterhin niedrig bleibt, können wir den positiven Weg fortsetzen. #schauaufdich  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 201  238  30
Like 491  58  10

Bundeskanzleramt Österreich Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Bundeskanzleramt Österreich Top 1 ads got 491 likes. Bundeskanzleramt Österreich uses a sentence with the finishing touch title: “Bundeskanzleramt Österreich”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Bundeskanzleramt Österreich shared 201 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bundeskanzleramt Österreich should continue to optimize the ad content.

3.Bundeskanzleramt Österreich Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-05-18-2020-06-16  2020-06-02-2020-06-16  2020-05-27-2020-06-13
Landing Page Link  https://www.facebook.com/Bundeskanzleramt.gv.at/photos/a.1639236979489466/3093640124049137/?type=3  https://www.facebook.com/1578931835519981/posts/3148030011943481/   https://www.facebook.com/Bundeskanzleramt.gv.at/videos/253620032718243/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bundeskanzleramt Österreich are successful.

Bundeskanzleramt Österreich Creative Analysis: 

Bundeskanzleramt Österreich placed a Image ad in 2020-05-18-2020-06-16, and got 491 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Bundeskanzleramt Österreich Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Austria  N/A
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Bundeskanzleramt Österreich has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Bundeskanzleramt Österreich Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-18-2020-06-16  2020-06-02-2020-06-16  2020-05-27-2020-06-13
During  30 days  15 days 18 days 
Like  491  58  10
Share  60  8  0
Comment  136  10  1

Advertising effectiveness is a direct manifestation of advertising. Bundeskanzleramt Österreich ‘s Top 1 ad received 491 likes, 60 shares, 136 comments in just 30 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bundeskanzleramt Österreich, helping Bundeskanzleramt Österreich to grasp the ad data more clearly.