Top Ads on Bristol Zoo Gardens
Bristol Zoo Gardens Background Introduction:
Bristol Zoo Gardens’ vision is to create a sustainable future for wildlife & people through our conservation and education work. And it is of course a great day out for the whole family!
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Bristol Zoo Gardens has been advertising and marketing on Facebook for many years. And Bristol Zoo Gardens has placed 18 of ads on the Facebook platform in the last month. In the past few years,Bristol Zoo Gardens has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Bristol Zoo Gardens on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bristol Zoo Gardens. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bristol Zoo Gardens.
1.Bristol Zoo Gardens Top 3 Ads Basic Understanding
|Name||Bristol Zoo Gardens||Bristol Zoo Gardens||Bristol Zoo Gardens|
Bristol Zoo Gardens Marketing Objectives Analysis:
Bristol Zoo Gardens has been operating in Zoo for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bristol Zoo Gardens best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Bristol Zoo Gardens Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Bristol Zoo Gardens||Bristol Zoo Gardens||Bristol Zoo Gardens|
|Ad Copy Text||no setting||9,500 animals. 100,000 plants. 183 years. The Original Zoo. Get to know our inhabitants like never b...||9,500 animals. 100,000 plants. 183 years. The Original Zoo. Get to know our inhabitants like never b...|
|Text Word Count||0||106||106|
Bristol Zoo Gardens Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Bristol Zoo Gardens Top 1 ads got 0 likes. Bristol Zoo Gardens uses a sentence with the finishing touch title: “Bristol Zoo Gardens”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Bristol Zoo Gardens shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bristol Zoo Gardens should continue to optimize the ad content.
3.Bristol Zoo Gardens Top 3 Ads Creative Selection
|Landing Page Link||https://www.bristolzoo.org.uk/whats-on/the-original-zoo?utm_source=instagram&utm_medium=story&utm_campaign=bzg-easter-half-term&utm_content=animals||https://www.bristolzoo.org.uk/whats-on/the-original-zoo?utm_source=facebook&utm_medium=ad&utm_campaign=bzg-easter-half-term&utm_content=original-zoo-animals||https://www.bristolzoo.org.uk/whats-on/the-original-zoo?utm_source=facebook&utm_medium=ad&utm_campaign=bzg-easter-half-term&utm_content=original-zoo-animals|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bristol Zoo Gardens are successful.
Bristol Zoo Gardens Creative Analysis:
Bristol Zoo Gardens placed a Video ad in 2019-04-14-2019-04-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Bristol Zoo Gardens Top 3 Ads Audience Analysis:
|Country||United Kingdom||United Kingdom||United Kingdom|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Bristol Zoo Gardens has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Bristol Zoo Gardens Top 3 Ads Performance Display
|During||7 days||16 days||7 days|
Advertising effectiveness is a direct manifestation of advertising. Bristol Zoo Gardens ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 7 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bristol Zoo Gardens, helping Bristol Zoo Gardens to grasp the ad data more clearly.