Top Ads on Breast Cancer Care

Breast Cancer Care Background Introduction:

Breast Cancer Care is the only UK-wide charity providing specialist support and tailored information for anyone affected by breast cancer.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Breast Cancer Care has been advertising and marketing on Facebook for many years. And Breast Cancer Care has placed 135 of ads on the Facebook platform in the last month. In the past few years,Breast Cancer Care has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Breast Cancer Care on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Breast Cancer Care. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Breast Cancer Care.

BigSpy

1.Breast Cancer Care Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Breast Cancer Care  Breast Cancer Care  Breast Cancer Care
Page Categories  Charity Organization  Charity Organization  Charity Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Breast Cancer Care Marketing Objectives Analysis: 

Breast Cancer Care has been operating in Charity Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Breast Cancer Care best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Breast Cancer Care Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Take on the 2.6 Challenge  Play for just £1 a week Play for £1 a week 
Ad Copy Text  You can still join Breast Cancer Now’s 2.6 Challenge team. Whether you run 2.6km, skip for 26 minu...  Play the Breast Cancer Now Weekly Lottery for just £1 a week. You could win up to £10,000 in our s...  Play our Weekly Lottery and show your support for women facing breast cancer - who will you play for...
Link Description  The 2.6 Challenge encourages people to get active, but absolutely anything counts - big or small, sporty or not  Enter our Weekly Lottery online today and you could be one of our lucky winners!  You're just a few clicks away from your chance to win one of 100 weekly prizes! Every entry helps fund life-changing care and world-class research.
Website Link  breastcancernow.org  lottery.breastcancercare.org.uk  lottery.breastcancercare.org.uk
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 193  175  101
Like 1  12  682

Breast Cancer Care Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Breast Cancer Care Top 1 ads got 1 likes. Breast Cancer Care uses a sentence with the finishing touch title: “Take on the 2.6 Challenge”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Breast Cancer Care shared 193 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Breast Cancer Care should continue to optimize the ad content.

3.Breast Cancer Care Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-29-2020-04-29  2020-04-24-2020-04-24  2020-03-28-2020-03-28
Landing Page Link  https://breastcancernow.org/get-involved/do-your-own-fundraising/26-challenge?utm_source=facebookp&utm_medium=social&utm_campaign=twopointsix-challenge&utm_content=fb-lookalikes&fbclid=IwAR1nOuiaWMWlxAy6TzZqDcpMNG9Q-I9PoDYy2ge7eYbyfQlXH48ZE3E-0Ig  https://lottery.breastcancercare.org.uk/enter   https://lottery.breastcancercare.org.uk/enter

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Breast Cancer Care are successful.

Breast Cancer Care Creative Analysis: 

Breast Cancer Care placed a Image ad in 2020-04-29-2020-04-29, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Breast Cancer Care Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United Kingdom  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Breast Cancer Care has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Breast Cancer Care Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-29-2020-04-29  2020-04-24-2020-04-24  2020-03-28-2020-03-28
During  1 days  1 days 1 days 
Like  1  12  682
Share  0  0  16
Comment  0  0  6

Advertising effectiveness is a direct manifestation of advertising. Breast Cancer Care ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Breast Cancer Care, helping Breast Cancer Care to grasp the ad data more clearly.