Top Ads on BraunAbility

BraunAbility Background Introduction:

Providing personal automotive mobility solutions to increase the quality of life for people with disabilities. Over the past four decades, BraunAbility products have revolutionized what independence means to wheelchair and scooter users.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BraunAbility has been advertising and marketing on Facebook for many years. And BraunAbility has placed 36 of ads on the Facebook platform in the last month. In the past few years,BraunAbility has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BraunAbility on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BraunAbility. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BraunAbility.


1.BraunAbility Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BraunAbility  BraunAbility  BraunAbility
Page Categories  Disability Service  Disability Service  Disability Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BraunAbility Marketing Objectives Analysis: 

BraunAbility has been operating in Disability Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BraunAbility best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BraunAbility Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Accessibility Built to Trust.  Get Your Financing and Funding Guide Schedule a Toyota XL Demo 
Ad Copy Text  Thoughtful engineering and local personal consultations - that's why BraunAbility is ranked #1 in qu...  How can you find a wheelchair accessible van that fits your budget? Download our guide.  The 2018 BraunAbility Toyota Sienna XL has all the space you want, plus the uncompromised ride you d...
Link Description  Serving You Since 1972  Explore low interest rate financing and funding options you may have never considered before—all from the Most Trusted Name in Mobility!  A BraunAbility Mobility Consultant is ready to help you explore the ample cabin space and widest doorway and ramp.
Website Link
Text Word Count 125  87  134
Like 22  1513  83

BraunAbility Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BraunAbility Top 1 ads got 22 likes. BraunAbility uses a sentence with the finishing touch title: “Accessibility Built to Trust.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BraunAbility shared 125 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BraunAbility should continue to optimize the ad content.

3.BraunAbility Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-10-2020-06-11  2019-06-24-2019-12-15  2019-04-05-2019-05-08
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BraunAbility are successful.

BraunAbility Creative Analysis: 

BraunAbility placed a Image ad in 2020-06-10-2020-06-11, and got 22 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BraunAbility Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  N/A  Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BraunAbility has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BraunAbility Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-11  2019-06-24-2019-12-15  2019-04-05-2019-05-08
During  2 days  175 days 34 days 
Like  22  1513  83
Share  0  625  20
Comment  0  133  4

Advertising effectiveness is a direct manifestation of advertising. BraunAbility ‘s Top 1 ad received 22 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BraunAbility, helping BraunAbility to grasp the ad data more clearly.