Top Ads on Braun

Braun Background Introduction:

Braun shavers represent cutting-edge shaving technology that lets you start the day with a perfectly close and thorough shave.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Braun has been advertising and marketing on Facebook for many years. And Braun has placed 495 of ads on the Facebook platform in the last month. In the past few years,Braun has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Braun on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Braun. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Braun.

BigSpy

1.Braun Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Braun  Braun  Braun
Page Categories  Product/Service  Product/Service  Brand
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  magento

Braun Marketing Objectives Analysis: 

Braun has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Braun best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Braun Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  2 year warranty included  Braun End-of -Season sale 
Ad Copy Text  The new Braun Series 7 shaver with SmartCare Center to hygienically clean your shaver and remove ger...  Recortadoras todo en uno. Tu estilo sin esfuerzo.  End-of-Season Sale Alert! Get up to 50% off on the Braun Büffel of your dreams! *Free Shipping to ...
Link Description  Get 10% off your first order  N/A  Free Shipping to West Malaysia
Website Link  ad.doubleclick.net  www.braun.com  braunbuffel.com
CTA  LEARN_MORE  LEARN_MORE  SHOP_NOW
Text Word Count 122  49  113
Like 1651  721  479

Braun Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Braun Top 1 ads got 1651 likes. Braun uses a sentence with the finishing touch title: “2 year warranty included”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Braun shared 122 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Braun should continue to optimize the ad content.

3.Braun Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-04-30-2020-06-20  2020-05-04-2020-06-20  2020-06-07-2020-06-20
Landing Page Link  https://ad.doubleclick.net/ddm/trackclk/N351805.126603FACEBOOKINC/B24120741.272887983;dc_trk_aid=467279791;dc_trk_cid=131950049;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=?https://shop.braun.com/shaver/7071cc?utm_medium=gif_bb&utm_source=facebook_instagram&utm_campaign=awareness_m_series7shaver&utm_content=23844433970130122  https://us.braun.com/en-us   https://braunbuffel.com/us/limited-time.html?fbclid=IwAR0mZyLhoN_9ufQIr86IghMyrf7_bSCH6Mb5K0HKABDi_eeboDr5SOvddRs&___from_store=my

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Braun are successful.

Braun Creative Analysis: 

Braun placed a Video ad in 2020-04-30-2020-06-20, and got 1651 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Braun Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Algeria,United States,Egypt...  Spain,Italy,Morocco...  Malaysia
Language  English  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Braun has the best conversion in Algeria,United States,Egypt..., and can advertise more in Algeria,United States,Egypt... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Braun Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-30-2020-06-20  2020-05-04-2020-06-20  2020-06-07-2020-06-20
During  52 days  48 days 14 days 
Like  1651  721  479
Share  249  32  39
Comment  119  36  20

Advertising effectiveness is a direct manifestation of advertising. Braun ‘s Top 1 ad received 1651 likes, 249 shares, 119 comments in just 52 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Braun, helping Braun to grasp the ad data more clearly.