Top Ads on Borgarholtsskóli

Borgarholtsskóli Background Introduction:

Borgarholtsskóli er framhaldsskóli í Grafarvogi, Reykjavík. Skólinn býður fjölbreyttar námsbrautir í verk-, list-, starfs- og bóknámi.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Borgarholtsskóli has been advertising and marketing on Facebook for many years. And Borgarholtsskóli has placed 36 of ads on the Facebook platform in the last month. In the past few years,Borgarholtsskóli has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Borgarholtsskóli on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Borgarholtsskóli. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Borgarholtsskóli.

BigSpy

1.Borgarholtsskóli Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Borgarholtsskóli  Borgarholtsskóli  Borgarholtsskóli
Page Categories  School  School  School
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Borgarholtsskóli Marketing Objectives Analysis: 

Borgarholtsskóli has been operating in School for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Borgarholtsskóli best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Borgarholtsskóli Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Iðn- og starfsnám  Borgarholtsskóli I Opið fyrir umsóknir Borgarholtsskóli - Hvað segja nemendur um skólann? 
Ad Copy Text  Í bíliðnum geta nemendur valið um þrjár brautir: Bifvélavirkjun, bifreiðasmíði og bílamá...  Borgarholtsskóli býður upp á fjölbreytt nám, bæði bóknám, iðn- og starfsnám og listnám....  Val á menntaskóla getur verið snúið, en umsagnir nemenda geta oft hjálpað heilmikið til við...
Link Description  N/A  N/A  N/A
Website Link  www.bhs.is  www.bhs.is  www.bhs.is
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 295  132  285
Like 12  6  95

Borgarholtsskóli Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Borgarholtsskóli Top 1 ads got 12 likes. Borgarholtsskóli uses a sentence with the finishing touch title: “Iðn- og starfsnám”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Borgarholtsskóli shared 295 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Borgarholtsskóli should continue to optimize the ad content.

3.Borgarholtsskóli Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-03-10-2020-06-08  2020-03-25-2020-06-08  2020-03-02-2020-06-08
Landing Page Link  https://www.bhs.is/namid/brautir/idn-og-starfsnam/?fbclid=IwAR1RR6fO-6HNmfWJJ-YEEYaa6keaFNYGG0SMOfc3iec0NaBIxUCpsGj4m5c  https://www.bhs.is/   https://www.bhs.is/?fbclid=IwAR2LxrtsJDoGkl4OsWeWXHPofnPR4yCLRRNdUOMJxZx0QcTEe2S_8KafVp4

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Borgarholtsskóli are successful.

Borgarholtsskóli Creative Analysis: 

Borgarholtsskóli placed a Video ad in 2020-03-10-2020-06-08, and got 12 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Borgarholtsskóli Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Iceland  Iceland  Iceland
Language  Norwegian  Norwegian  Estonian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Borgarholtsskóli has the best conversion in Iceland, and can advertise more in Iceland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Borgarholtsskóli Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-10-2020-06-08  2020-03-25-2020-06-08  2020-03-02-2020-06-08
During  91 days  76 days 99 days 
Like  12  6  95
Share  1  0  47
Comment  0  0  4

Advertising effectiveness is a direct manifestation of advertising. Borgarholtsskóli ‘s Top 1 ad received 12 likes, 1 shares, 0 comments in just 91 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Borgarholtsskóli, helping Borgarholtsskóli to grasp the ad data more clearly.