Top Ads on Bonsoir of London Ltd
Bonsoir of London Ltd Background Introduction:
Makers of traditional, luxury nightwear for men and women since 1926.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Bonsoir of London Ltd has been advertising and marketing on Facebook for many years. And Bonsoir of London Ltd has placed 44 of ads on the Facebook platform in the last month. In the past few years,Bonsoir of London Ltd has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Bonsoir of London Ltd on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bonsoir of London Ltd. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bonsoir of London Ltd.
1.Bonsoir of London Ltd Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | Bonsoir of London Ltd | Bonsoir of London Ltd | Bonsoir of London Ltd |
| Page Categories | Apparel Distributor | Apparel Distributor | Apparel Distributor |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | shopify | shopify | shopify |
Bonsoir of London Ltd Marketing Objectives Analysis:
Bonsoir of London Ltd has been operating in Apparel Distributor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bonsoir of London Ltd best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Bonsoir of London Ltd Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | Bonsoir of London Ltd | Womens Luxury Silk Nightdresses | Bonsoir of London | Luxury Men's Dressing Gowns | Bonsoir of London |
| Ad Copy Text | Discover Bonsoir's men's nightwear collection. We've got all you need for relaxing evenings and goo... | no setting | no setting |
| Link Description | N/A | Discover the wide range of luxury silk nightdresses available which offer comfort, style and as you would except exceptional quality from Bonsoir of London. | Discover the full range of luxury men's dressing gowns and robes from Bonsoir of London. To see the latest styles currently available just click here. |
| Website Link | bonsoiroflondon.com | bonsoiroflondon.com | bonsoiroflondon.com |
| CTA | LEARN_MORE | SHOP_NOW | SHOP_NOW |
| Text Word Count | 159 | 0 | 0 |
| Like | 70 | 0 | 0 |
Bonsoir of London Ltd Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Bonsoir of London Ltd Top 1 ads got 70 likes. Bonsoir of London Ltd uses a sentence with the finishing touch title: “Bonsoir of London Ltd”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Bonsoir of London Ltd shared 159 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bonsoir of London Ltd should continue to optimize the ad content.
3.Bonsoir of London Ltd Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Carousel | Image | Image |
| Ad Time | 2020-01-10-2020-06-08 | 2019-05-07-2020-05-16 | 2019-04-29-2020-05-16 |
| Landing Page Link | https://bonsoiroflondon.com/collections/mens-nightwear-pyjamas?utm_source=FB&utm_medium=Feed&utm_campaign=Men&utm_content=Heros&fbclid=IwAR1MdgxsaNaBeQK30iDBttTWGPRCj7ETcabqtYOwTCufSR3_fIOcvyMSn28 | https://bonsoiroflondon.com/collections/womens-luxury-nightdresses | https://bonsoiroflondon.com/collections/mens-gowns-robes |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bonsoir of London Ltd are successful.
Bonsoir of London Ltd Creative Analysis:
Bonsoir of London Ltd placed a Carousel ad in 2020-01-10-2020-06-08, and got 70 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Bonsoir of London Ltd Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | N/A | Hungary,United Kingdom | Laos,United Kingdom |
| Language | English | English | English |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Bonsoir of London Ltd has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Bonsoir of London Ltd Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2020-01-10-2020-06-08 | 2019-05-07-2020-05-16 | 2019-04-29-2020-05-16 |
| During | 151 days | 376 days | 384 days |
| Like | 70 | 0 | 0 |
| Share | 6 | 0 | 0 |
| Comment | 5 | 0 | 0 |
Advertising effectiveness is a direct manifestation of advertising. Bonsoir of London Ltd ‘s Top 1 ad received 70 likes, 6 shares, 5 comments in just 151 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bonsoir of London Ltd, helping Bonsoir of London Ltd to grasp the ad data more clearly.