Top Ads on Blacklight Run

Blacklight Run Background Introduction:

Blacklight Run™ is the Brightest 5K on the Planet! The original and largest Ultraviolet Run. Go to www.blacklightrun.com for more info.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Blacklight Run has been advertising and marketing on Facebook for many years. And Blacklight Run has placed 162 of ads on the Facebook platform in the last month. In the past few years,Blacklight Run has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Blacklight Run on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Blacklight Run. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Blacklight Run.

BigSpy

1.Blacklight Run Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Blacklight Run  Blacklight Run  Blacklight Run
Page Categories  Sports & Recreation  Sports & Recreation  Sports & Recreation
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Blacklight Run Marketing Objectives Analysis: 

Blacklight Run has been operating in Sports & Recreation for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Blacklight Run best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Blacklight Run Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get Ready For Blacklight Run - Orlando!  Free Registration Ends Soon Free Registration Open Now 
Ad Copy Text  There's Still Time To Register for Blacklight Run Orlando! Get Ready For The Brightest Event Of The ...  FREE Registration For The Brightest Event Of The Year! Runner Bib, Finisher Medal, T-Shirt, After P...  Are You And Your Squad Signed Up For The Blacklight Run - Hartford? Register For Free Today For The ...
Link Description  #CrushYourGoals2020 #SignUpNow  Blacklight Run DC  #CrushYourGoals2020 #SignUpNow
Website Link  blacklightrun.com  blacklightrun.com  blacklightrun.com
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 105  121  128
Like 8  0  36

Blacklight Run Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Blacklight Run Top 1 ads got 8 likes. Blacklight Run uses a sentence with the finishing touch title: “Get Ready For Blacklight Run - Orlando!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Blacklight Run shared 105 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Blacklight Run should continue to optimize the ad content.

3.Blacklight Run Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-03-14-2020-03-14  2020-03-12-2020-03-12  2020-03-03-2020-03-03
Landing Page Link  https://blacklightrun.com/locations/Albuquerque-2020/?fbclid=IwAR0G1tNPzzxde4c59MSvEJwwg51zsW8Zhq4r5LW_R_TozF7Ie3sHjzgNTJc  https://blacklightrun.com/locations/austin-2020/   https://blacklightrun.com/locations/Albuquerque-2020/?fbclid=IwAR0G1tNPzzxde4c59MSvEJwwg51zsW8Zhq4r5LW_R_TozF7Ie3sHjzgNTJc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Blacklight Run are successful.

Blacklight Run Creative Analysis: 

Blacklight Run placed a Video ad in 2020-03-14-2020-03-14, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Blacklight Run Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Blacklight Run has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Blacklight Run Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-14-2020-03-14  2020-03-12-2020-03-12  2020-03-03-2020-03-03
During  1 days  1 days 1 days 
Like  8  0  36
Share  2  0  16
Comment  3  0  13

Advertising effectiveness is a direct manifestation of advertising. Blacklight Run ‘s Top 1 ad received 8 likes, 2 shares, 3 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Blacklight Run, helping Blacklight Run to grasp the ad data more clearly.