Top Ads on Bimbo México

Bimbo México Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Bimbo México has been advertising and marketing on Facebook for many years. And Bimbo México has placed 67 of ads on the Facebook platform in the last month. In the past few years,Bimbo México has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Bimbo México on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bimbo México. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bimbo México.

BigSpy

1.Bimbo México Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Bimbo México  Bimbo México  Bimbo México
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Bimbo México Marketing Objectives Analysis: 

Bimbo México has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bimbo México best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Bimbo México Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Haz clic aquí  MEDIAS NOCHES Bran F 
Ad Copy Text  Disfruta una deliciosa hamburguesa con una combinación de carnes que calmará cualquier antojo. Pid...  Disfruta hot dogs prácticos y deliciosos en casa. Sin Medias Noches Bimbo no hay hot dog.  Bran Frut, la neta sabe bien.
Link Description  N/A  N/A  N/A
Website Link  rappi.app.link  www.facebook.com  www.facebook.com
CTA  SHOP_NOW    
Text Word Count 185  91  29
Like 634  627  2932

Bimbo México Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Bimbo México Top 1 ads got 634 likes. Bimbo México uses a sentence with the finishing touch title: “Haz clic aquí”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Bimbo México shared 185 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bimbo México should continue to optimize the ad content.

3.Bimbo México Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-17-2020-06-19  2020-06-12-2020-06-16  2020-06-01-2020-06-09
Landing Page Link  https://www.rappi.com/?_branch_match_id=802441957681858325  https://www.facebook.com/122283177835966/posts/3180482432016010/   https://www.facebook.com/BimboMexico/videos/344044516565505/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bimbo México are successful.

Bimbo México Creative Analysis: 

Bimbo México placed a Video ad in 2020-06-17-2020-06-19, and got 634 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Bimbo México Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  Mexico  Mexico
Language  Spanish  German  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Bimbo México has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Bimbo México Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-12-2020-06-16  2020-06-01-2020-06-09
During  3 days  5 days 9 days 
Like  634  627  2932
Share  63  54  114
Comment  17  31  114

Advertising effectiveness is a direct manifestation of advertising. Bimbo México ‘s Top 1 ad received 634 likes, 63 shares, 17 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bimbo México, helping Bimbo México to grasp the ad data more clearly.