Top Ads on Billions

Billions Background Introduction:

The official account for Billions. Watch the new season Sundays at 9p/8c on Showtime.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Billions has been advertising and marketing on Facebook for many years. And Billions has placed 1329 of ads on the Facebook platform in the last month. In the past few years,Billions has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Billions on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Billions. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Billions.

BigSpy

1.Billions Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Billions  Billions  Billions
Page Categories  Other  Other  Nonprofit Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  wordpress  N/A

Billions Marketing Objectives Analysis: 

Billions has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Billions best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Billions Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  癌症不可怕!可怕的是大部分人不把预防癌症当一回事!  Whois Data Center Support tipped workers 
Ad Copy Text  no setting  3.8 Billion Email Database  During this crisis, service workers and gig workers have been hit hard and we cannot allow them to f...
Link Description  N/A  N/A  N/A
Website Link  www.nextx.global  leadsrank.com  secure.actblue.com
CTA  LEARN_MORE  DOWNLOAD  DONATE_NOW
Text Word Count 0  26  249
Like 0  0  9937

Billions Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Billions Top 1 ads got 0 likes. Billions uses a sentence with the finishing touch title: “癌症不可怕!可怕的是大部分人不把预防癌症当一回事!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Billions shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Billions should continue to optimize the ad content.

3.Billions Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-06-16-2020-06-18  2020-05-31-2020-06-18  2020-04-01-2020-06-15
Landing Page Link  https://www.nextx.global/zh/faq/  https://leadsrank.com/?fbclid=IwAR3m-m2lNXX7kAJMZyCRk5yEuOJ2eJnkjkWR0E996S5ENh5_H7q1-B4_9n0   https://secure.actblue.com/donate/ofwfund-fb?refcode=KHc1_LL&fbclid=IwAR2MQtaSCpyEhCfsk0bF3AE_Fl6RPdOpoKePNG4KtigM8tcEiIq1EpVf_aA

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Billions are successful.

Billions Creative Analysis: 

Billions placed a Video ad in 2020-06-16-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Billions Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  N/A  United States
Language  Chinese (Simplified)  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Billions has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Billions Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-18  2020-05-31-2020-06-18  2020-04-01-2020-06-15
During  3 days  19 days 76 days 
Like  0  0  9937
Share  0  0  2021
Comment  0  1  640

Advertising effectiveness is a direct manifestation of advertising. Billions ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Billions, helping Billions to grasp the ad data more clearly.