Top Ads on Betway
Betway Background Introduction:
Home of the Betway Insider and proud sponsors of West Ham United, Premier League Darts and the Champion Chase. 18+ Only. www.gambleaware.co.uk
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Betway has been advertising and marketing on Facebook for many years. And Betway has placed 188 of ads on the Facebook platform in the last month. In the past few years,Betway has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Betway on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Betway. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Betway.
1.Betway Top 3 Ads Basic Understanding
|Page Categories||Entertainment Website||Entertainment Website||Entertainment Website|
Betway Marketing Objectives Analysis:
Betway has been operating in Entertainment Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Betway best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Betway Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Bono de Bienvenida de Hasta 150€*||Bono Bienvenida de hasta $2000||Bono del 100% hasta 150€*|
|Ad Copy Text||Vuelve la emoción , vuelve el fútbol. ⚽ Sigue tu instinto y consigue hasta 150€ de Bono de Bi...||-||¿Rojo o negro? ¡Tu eliges! Descubre en Betway la mesa de ruleta que más se adapta a ti y disfruta...|
|Link Description||N/A||N/A||Connecting to the iTunes Store.|
|Text Word Count||340||501||483|
Betway Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Betway Top 1 ads got 3 likes. Betway uses a sentence with the finishing touch title: “Bono de Bienvenida de Hasta 150€*”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Betway shared 340 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Betway should continue to optimize the ad content.
3.Betway Top 3 Ads Creative Selection
|Landing Page Link||http://itunes.apple.com/app/id538775096||https://itunes.apple.com/app/id538775096||https://itunes.apple.com/app/id550442071|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Betway are successful.
Betway Creative Analysis:
Betway placed a Video ad in 2020-06-11-2020-06-20, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Betway Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Betway has the best conversion in Spain, and can advertise more in Spain in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Betway Top 3 Ads Performance Display
|During||10 days||7 days||5 days|
Advertising effectiveness is a direct manifestation of advertising. Betway ‘s Top 1 ad received 3 likes, 0 shares, 0 comments in just 10 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Betway, helping Betway to grasp the ad data more clearly.