Top Ads on Bestbooks

Bestbooks Background Introduction:

Bookstore

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Bestbooks has been advertising and marketing on Facebook for many years. And Bestbooks has placed 123 of ads on the Facebook platform in the last month. In the past few years,Bestbooks has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Bestbooks on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bestbooks. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bestbooks.

BigSpy

1.Bestbooks Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Bestbooks  Bestbooks  Bestbooks
Page Categories  Bookstore  Bookstore  Bookstore
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Bestbooks Marketing Objectives Analysis: 

Bestbooks has been operating in Bookstore for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bestbooks best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Bestbooks Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bestbooks  Giảm Đến 50% Rèn Luyện Tư Duy Phản Biện 
Ad Copy Text  Hội Sách Xả Kho Online - Giảm Toàn Bộ 40% - 80% Xem ngay: https://tiki.vn/chuong-trinh/az...   [MÁY TÍNH BỎ TÚI - GIẢI NHANH, GIẢI ĐÚNG - SẢN PHẨM CHÍNH HÃNG - GIẢM ĐẾN 20%...   [TƯ DUY PHẢN BIỆN - GIẢM ĐẾN 33%] Xem ngay: https://tiki.vn/ren-luyen-tu-duy-phan-bien-p...
Link Description  Hội Sách Xả Kho Online - Giảm Toàn Bộ 40% - 80% Xem ngay: https://tiki.vn/chuong-trinh/az-books ✨ Sale cực xịn cam kết giảm ít nhất 40% ✨ Deal HOT mỗi ngày đến 80% ✨ Nhập mã TIKI300AZ giảm thêm 10% cho ĐH sách từ 300K trở lên Cùng điểm qua TOP sách bán chạy nhất trong tháng thôi nào: ⚡ Vui vẻ không quạu nha: Giá 41K (giá gốc 69K) ⚡ Đừng lựa chọn an nhàn khi còn trẻ: Giá 48K (giá gốc 81K) ⚡ 999 Lá thư gửi cho chính mình: Giá 69K (giá gốc 99K) ⚡ Đừng sợ mình sai, đừng tin mình đúng: Giá 53K (giá gốc 89K) ⏰ Thời gian khuyến mãi từ 15/6 - 21/6, mua ngay kẻo lỡ   Bút Viết - Văn Phòng Phẩm - Back To School!   Sách Hay Giảm Đến 33%
Website Link  www.facebook.com  tiki.vn  tiki.vn
CTA    SHOP_NOW  SHOP_NOW
Text Word Count 693  667  1616
Like 3419  46  150

Bestbooks Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Bestbooks Top 1 ads got 3419 likes. Bestbooks uses a sentence with the finishing touch title: “Bestbooks”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Bestbooks shared 693 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bestbooks should continue to optimize the ad content.

3.Bestbooks Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-14-2020-06-18  2020-06-15-2020-06-18  2020-06-09-2020-06-18
Landing Page Link  https://www.facebook.com/bestbooksvn/photos/a.124845265671116/174878640667778/?type=3  https://tiki.vn/may-tinh-hoc-sinh-vinacal-570es-plus-ii-xanh-la-hang-chinh-hang-p422323.html?src=bestseller-page&utm_source=VPP&utm_medium=partner&utm_campaign=UNK_UNK_FB_POS_UNK_ALL_VN_VB_UNK_UNK_N._K._D._S.CAMPAIGNT5_P._A.&fbclid=IwAR2rCjWV99-fcQfZ6VcAaMFvPTCJguaGbw3cNsODJssLWX_RDRf3wHpuJog   https://tiki.vn/ren-luyen-tu-duy-phan-bien-p46240929.html

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bestbooks are successful.

Bestbooks Creative Analysis: 

Bestbooks placed a Image ad in 2020-06-14-2020-06-18, and got 3419 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Bestbooks Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Vietnam  N/A  N/A
Language  Vietnamese  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Bestbooks has the best conversion in Vietnam, and can advertise more in Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Bestbooks Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-14-2020-06-18  2020-06-15-2020-06-18  2020-06-09-2020-06-18
During  5 days  4 days 10 days 
Like  3419  46  150
Share  26  0  34
Comment  23  0  9

Advertising effectiveness is a direct manifestation of advertising. Bestbooks ‘s Top 1 ad received 3419 likes, 26 shares, 23 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bestbooks, helping Bestbooks to grasp the ad data more clearly.