Top Ads on Beauty Bay

Beauty Bay Background Introduction:

Sharing our beauty obsessions with the world ???

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Beauty Bay has been advertising and marketing on Facebook for many years. And Beauty Bay has placed 367 of ads on the Facebook platform in the last month. In the past few years,Beauty Bay has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Beauty Bay on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Beauty Bay. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Beauty Bay.

BigSpy

1.Beauty Bay Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Beauty Bay  Beauty Bay  Beauty Bay
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Beauty Bay Marketing Objectives Analysis: 

Beauty Bay has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Beauty Bay best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Beauty Bay Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Discover BEAUTY BAY  Beauty Bay Our O.G's 
Ad Copy Text  Beauty obsessed? Get creative with the latest By BEAUTY BAY palettes like our girl @laura_r!  Hey, we're BEAUTY BAY and we'll be your new beauty obsession From skincare saviours to staple makeu...  Meet the products everyone is talking about . Start building your By BEAUTY BAY collection today ✨...
Link Description  N/A  N/A  N/A
Website Link  www.beautybay.com  www.beautybay.com  www.beautybay.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 93  147  101
Like 47  35  69

Beauty Bay Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Beauty Bay Top 1 ads got 47 likes. Beauty Bay uses a sentence with the finishing touch title: “Discover BEAUTY BAY”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Beauty Bay shared 93 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Beauty Bay should continue to optimize the ad content.

3.Beauty Bay Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Image
Ad Time   2020-06-18-2020-06-18  2020-06-02-2020-06-18  2020-05-28-2020-06-18
Landing Page Link  https://www.beautybay.com/l/beautybay/?utm_source=facebook&utm_medium=paidsocial&utm_content=13723416&utm_campaign=reach_and_frequency_(fr)&utm_term=o.b_core_range_laura_reiff  https://www.beautybay.com/   https://www.beautybay.com/l/beautybay/palettes/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Beauty Bay are successful.

Beauty Bay Creative Analysis: 

Beauty Bay placed a Video ad in 2020-06-18-2020-06-18, and got 47 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Beauty Bay Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Saudi Arabia
Language  German  English  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Beauty Bay has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Beauty Bay Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-18  2020-06-02-2020-06-18  2020-05-28-2020-06-18
During  1 days  17 days 22 days 
Like  47  35  69
Share  1  2  2
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. Beauty Bay ‘s Top 1 ad received 47 likes, 1 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Beauty Bay, helping Beauty Bay to grasp the ad data more clearly.