Top Ads on BeActive

BeActive Background Introduction:

Karta BeActive to mała, pokojowa rewolucja na rynku Fitness. Sposób na świetną formę jeszcze nigdy nie był tak prosty i atrakcyjny cenowo.Bez żadnej umowy i bez żadnych zbędnych formalności,za to z nieograniczonymi możliwościami.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BeActive has been advertising and marketing on Facebook for many years. And BeActive has placed 96 of ads on the Facebook platform in the last month. In the past few years,BeActive has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BeActive on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BeActive. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BeActive.

BigSpy

1.BeActive Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BeActive  BeActive  BeActive
Page Categories  Health/Beauty  Gym/Physical Fitness Center  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BeActive Marketing Objectives Analysis: 

BeActive has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BeActive best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BeActive Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  _karta fitness dla studentów i uczniów 16+  Trenuj online z BeActiveTV _karta fitness dla studentów i uczniów 16+ 
Ad Copy Text  _zrób skok na formę Subskrybuj karnet fitness i trenuj już za 39 zł miesięcznie TYLKO DO 2...  ✅ Wypróbuj przez 3 dni za darmo bit.ly/Wyprobuj-darmowy-trening Dostęp jest aktywny tylko pr...  2+2 miesiące gratis Bez 2 zdań❗ _kup karnet fitness na 2 miesiące i zgarnij 2 kolejne miesi...
Link Description  _ponad 200 klubów fitness w całej Polsce  Spróbuj treningi Ewy Chodakowskiej za 0 złotych  _ponad 200 klubów fitness w całej Polsce
Website Link  delivery.clickonometrics.pl  bit.ly  delivery.clickonometrics.pl
CTA  SUBSCRIBE  SIGN_UP  SHOP_NOW
Text Word Count 113  155  173
Like 4  186  49

BeActive Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BeActive Top 1 ads got 4 likes. BeActive uses a sentence with the finishing touch title: “_karta fitness dla studentów i uczniów 16+”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BeActive shared 113 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SUBSCRIBE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BeActive should continue to optimize the ad content.

3.BeActive Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-20  2020-05-27-2020-06-18  2020-06-09-2020-06-17
Landing Page Link  https://delivery.clickonometrics.pl/campaign=27163/click/311451/click.html?pc=683173&rd=TIMESTAMP  https://nowosc.beactivetv.pl/lp/wyprobuj?utm_source=facebook&utm_medium=cpc&utm_campaign=_evergreen_3dtrial_banner_native_28052020   https://www.ebeactive.pl/pl/oferta-r60.html?utm_source=Nowi_FB&utm_medium=Geo&utm_term=jpg&utm_campaign=Beactive_29.11-1.12.2019¶m=00311451_00683173

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BeActive are successful.

BeActive Creative Analysis: 

BeActive placed a Image ad in 2020-06-17-2020-06-20, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BeActive Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BeActive has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BeActive Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-05-27-2020-06-18  2020-06-09-2020-06-17
During  4 days  20 days 9 days 
Like  4  186  49
Share  0  14  5
Comment  0  3  7

Advertising effectiveness is a direct manifestation of advertising. BeActive ‘s Top 1 ad received 4 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BeActive, helping BeActive to grasp the ad data more clearly.