Top Ads on Bath & Body Works Middle East

Bath & Body Works Middle East Background Introduction:

The premier retail destination of fresh, fruity and fun fragrances for body & home across the Middle East and North Africa (MENA) region. EDTs, Fragrance Mists, Body Lotions, Shower Gels, Hand Soaps, Home Fragrance, Candles , Gifts and more!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Bath & Body Works Middle East has been advertising and marketing on Facebook for many years. And Bath & Body Works Middle East has placed 803 of ads on the Facebook platform in the last month. In the past few years,Bath & Body Works Middle East has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Bath & Body Works Middle East on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Bath & Body Works Middle East. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Bath & Body Works Middle East.

BigSpy

1.Bath & Body Works Middle East Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Bath & Body Works Middle East  Bath & Body Works Middle East  Bath & Body Works Middle East
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Bath & Body Works Middle East Marketing Objectives Analysis: 

Bath & Body Works Middle East has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Bath & Body Works Middle East best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Bath & Body Works Middle East Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  One in a Million Shower Gel  عرض لفترة محدودة : اليوم فقط عرض لفترة محدودة 
Ad Copy Text  Use code: HAPPYHOME & get 10% off all products! Pamper yourself with Bath and Body Works latest prod...  -  وفر على عطورك المفضلة وتمتع بتوصيل لغاية باب المنزل! تس...
Link Description  N/A  تسوقي بقيمة تتعدى 99 ر.س. واحصلي على توصيل مجاني!  تسوقي بقيمة تتعدى 99 ر.س. واحصلي على توصيل مجاني!
Website Link  www.bathandbodyworks.ae  www.bathandbodyworks.com.sa  www.bathandbodyworks.com.sa
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 186  122  199
Like 0  6  360

Bath & Body Works Middle East Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Bath & Body Works Middle East Top 1 ads got 0 likes. Bath & Body Works Middle East uses a sentence with the finishing touch title: “One in a Million Shower Gel”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Bath & Body Works Middle East shared 186 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Bath & Body Works Middle East should continue to optimize the ad content.

3.Bath & Body Works Middle East Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-04-15-2020-06-17  2020-06-15-2020-06-16  2020-06-13-2020-06-16
Landing Page Link  https://www.bathandbodyworks.ae/en/buy-one-million-shower-gel.html?utm_source=facebook&utm_medium=cpc&utm_campaign=bbw_kwt_fb_all_1_prospecting_n_daba_salescatalog&utm_content=all-men_bbw-uae-generic-4feb&fbclid=IwAR0bZpNiixNDiBT88i3IqW4rpe0CyQTtDB825iIFW08JHVMbTV7wQYe4MkU  https://www.bathandbodyworks.com.sa/ar/shop-home-fragrance/home-fragrance-offers/sar-49-select-3-wick-candles/?utm_source=facebook&utm_medium=cpc&utm_campaign=bbw_ksa_fb_all_1_prospecting_n_june20&utm_content=bbw-ksa-candles-flash-sale-custom-17jun   https://www.bathandbodyworks.com.sa/ar/shop-body-care/body-care-offers/sar-35-body-care/?utm_source=facebook&utm_medium=cpc&utm_campaign=bbw_ksa_fb_all_1_prospecting_r_june20&utm_content=women-purchasers_bbw-ksa-sar-35-body-care-custom-14jun&fbclid=IwAR3flveJ6ScokGWcxkX-OsjTGsWb0FNe_PmY0Acl0SLrkV9qU8a9L6ZXrHg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Bath & Body Works Middle East are successful.

Bath & Body Works Middle East Creative Analysis: 

Bath & Body Works Middle East placed a Carousel ad in 2020-04-15-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Bath & Body Works Middle East Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates,Singapore  Saudi Arabia  Saudi Arabia
Language  English  Arabic  Arabic

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Bath & Body Works Middle East has the best conversion in United Arab Emirates,Singapore, and can advertise more in United Arab Emirates,Singapore in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Bath & Body Works Middle East Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-15-2020-06-17  2020-06-15-2020-06-16  2020-06-13-2020-06-16
During  64 days  2 days 4 days 
Like  0  6  360
Share  0  0  3
Comment  0  0  4

Advertising effectiveness is a direct manifestation of advertising. Bath & Body Works Middle East ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 64 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Bath & Body Works Middle East, helping Bath & Body Works Middle East to grasp the ad data more clearly.