Top Ads on Basco World

Basco World Background Introduction:

Basco offre une gamme complète de services de restauration et de réparation de portes et fenêtres partout au Québec.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Basco World has been advertising and marketing on Facebook for many years. And Basco World has placed 30 of ads on the Facebook platform in the last month. In the past few years,Basco World has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Basco World on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Basco World. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Basco World.

BigSpy

1.Basco World Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Basco World  Basco World  Basco World
Page Categories  Window Installation Service  Window Installation Service  Window Installation Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Basco World Marketing Objectives Analysis: 

Basco World has been operating in Window Installation Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Basco World best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Basco World Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Basco World  Basco World Reconditionnement de fenêtres 
Ad Copy Text  AVIS À TOUS à la recherche d'un emploi! Postes disponibles : -Technicien Portes et Fenêtres   PORTES ET FENÊTRES Redonnez vie à vos fenêtres pour une fraction du prix  Redonnez vie à vos fenêtres pour une fraction du coût de leur remplacement. Le reconditionnement ...
Link Description  N/A   PORTES ET FENÊTRES Redonnez vie à vos fenêtres pour une fraction du prix  Basco Les Moulins et l'Assomption
Website Link  www.facebook.com  www.bascoworld.com  www.bascoworld.com
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 100  78  199
Like 11  165  9

Basco World Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Basco World Top 1 ads got 11 likes. Basco World uses a sentence with the finishing touch title: “Basco World”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Basco World shared 100 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Basco World should continue to optimize the ad content.

3.Basco World Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-24-2020-06-19  2020-04-11-2020-06-09  2019-04-17-2019-08-05
Landing Page Link  https://www.facebook.com/bascoportesetfenetres/?_sref_=2923412584394552&refid=7&_ft_=adid.6185419145843:qid.6839955722561084746:mf_story_key.1446617472449565936:is_sponsored.1:ei.AI@AQLlmKmzgFx9hEp4hnBSnrsTxA4r-lrvsWsoOzrNOlQQAA4LtdJ5AzYu8ZUYs2VV5alISuJgsWyfckU-Syx3TykA:top_level_post_id.2923412581061219:content_owner_id_new.539703639432137:page_id.539703639432137:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1592551292:filter.h_nor:tds_flgs.3:actrs.539703639432137:page_insights.%7B%22539703639432137%22:%7B%22page_id%22:539703639432137,%22page_id_type%22:%22page%22,%22actor_id%22:539703639432137,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1589754369,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2923412581061219%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:539703639432137,%22page_id%22:539703639432137,%22post_id%22:2923412581061219,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.bascoworld.com/lqcfr/1178?gclid=CjwKCAjw1cX0BRBmEiwAy9tKHm1NhL1bLUdKC6jrmQ6m70GAzILyZdJykb1_NW0AYqSLE93CLsZ8NhoCQUwQAvD_BwE   https://www.bascoworld.com/lqcfr/1205/2b160fa8-65e0-431e-9c60-10759ffb5e40?fbclid=IwAR0DPdLg7LQyw2EYAcI0PTOILNlIWJlzHy_HROZFWJ5Ct_9qBRgN4Q46_Rk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Basco World are successful.

Basco World Creative Analysis: 

Basco World placed a Image ad in 2020-05-24-2020-06-19, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Basco World Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  N/A  N/A
Language  English  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Basco World has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Basco World Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-24-2020-06-19  2020-04-11-2020-06-09  2019-04-17-2019-08-05
During  27 days  60 days 111 days 
Like  11  165  9
Share  0  40  14
Comment  0  29  0

Advertising effectiveness is a direct manifestation of advertising. Basco World ‘s Top 1 ad received 11 likes, 0 shares, 0 comments in just 27 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Basco World, helping Basco World to grasp the ad data more clearly.