Top Ads on Banco de Crédito BCP

Banco de Crédito BCP Background Introduction:

Recuerda: El canal de atención 24 horas para quejas y reclamos es Banca por Teléfono (311-9898). ¡Bienvenido a nuestra página Oficial del BCP en Facebook!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Banco de Crédito BCP has been advertising and marketing on Facebook for many years. And Banco de Crédito BCP has placed 587 of ads on the Facebook platform in the last month. In the past few years,Banco de Crédito BCP has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Banco de Crédito BCP on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Banco de Crédito BCP. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Banco de Crédito BCP.

BigSpy

1.Banco de Crédito BCP Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Banco de Crédito BCP  Banco de Crédito BCP  Banco de Crédito BCP
Page Categories  Financial Service  Financial Service  Financial Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Banco de Crédito BCP Marketing Objectives Analysis: 

Banco de Crédito BCP has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Banco de Crédito BCP best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Banco de Crédito BCP Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Abre tu cuenta de ahorro sin salir de casa  Asegura tus tarjetas XtraLibre BCP 
Ad Copy Text  Obtén una tarjeta de débito virtual para realizar compras electrónicas y retiros sin tarjeta en c...  El Seguro de Protección de Tarjetas Plus te cubre contra fraude por internet y transferencias no re...  Vive una experiencia 100% digital que te liberará ???? Haz clic en "Ver Más" y descubre toda la i...
Link Description  N/A  100% Online  Octavia en Vivo
Website Link  www.bcp.com.bo  www.viabcp.com  www.instagram.com
CTA  LEARN_MORE  SHOP_NOW  WATCH_MORE
Text Word Count 263  130  111
Like 514  1  43

Banco de Crédito BCP Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Banco de Crédito BCP Top 1 ads got 514 likes. Banco de Crédito BCP uses a sentence with the finishing touch title: “Abre tu cuenta de ahorro sin salir de casa”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Banco de Crédito BCP shared 263 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Banco de Crédito BCP should continue to optimize the ad content.

3.Banco de Crédito BCP Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-06-01-2020-06-18  2020-06-01-2020-06-18  2020-06-18-2020-06-18
Landing Page Link  https://www.bcp.com.bo/AperturaCuentas3  https://www.viabcp.com/protege-tus-tarjetas?utm_source=FACEBOOK&utm_medium=PAID&utm_campaign=2020_AON_BCPPERFORMANCE_PROTECCIONTARJETAS_FORMULARIO_RMKT-WEB-OTRAS_CPA&utm_content=2020_AON_BCPPERFORMANCE_PROTECCIONTARJETAS_MOTIVO12E_CARRUSEL&fbclid=IwAR11jtgjVg0G2vCIi6UMzeJpyeDKtAMbSC9krhykLNAJObm3YumoOj1p2j4   https://www.instagram.com/accounts/login/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Banco de Crédito BCP are successful.

Banco de Crédito BCP Creative Analysis: 

Banco de Crédito BCP placed a Video ad in 2020-06-01-2020-06-18, and got 514 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Banco de Crédito BCP Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Bolivia
Language  Spanish  Turkish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Banco de Crédito BCP has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Banco de Crédito BCP Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-18  2020-06-01-2020-06-18  2020-06-18-2020-06-18
During  18 days  18 days 1 days 
Like  514  1  43
Share  125  0  7
Comment  221  0  2

Advertising effectiveness is a direct manifestation of advertising. Banco de Crédito BCP ‘s Top 1 ad received 514 likes, 125 shares, 221 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Banco de Crédito BCP, helping Banco de Crédito BCP to grasp the ad data more clearly.