Top Ads on Banco PAN

Banco PAN Background Introduction:

Bem-vindo à página oficial do seu Banco PAN. Estamos aqui para ajudar - e surpreender!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Banco PAN has been advertising and marketing on Facebook for many years. And Banco PAN has placed 62 of ads on the Facebook platform in the last month. In the past few years,Banco PAN has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Banco PAN on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Banco PAN. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Banco PAN.

BigSpy

1.Banco PAN Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Banco PAN  Banco PAN  Banco PAN
Page Categories  Cash Advance Service  Cash Advance Service  Cash Advance Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Banco PAN Marketing Objectives Analysis: 

Banco PAN has been operating in Cash Advance Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Banco PAN best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Banco PAN Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Vem pro Banco PAN  Renegocie com o Banco PAN Vem pro Banco PAN 
Ad Copy Text  Aposentado e pensionista do INSS, aproveite a redução da taxa máxima do INSS e tenha mais tempo p...  Negocie agora mesmo as dívidas com o Banco PAN e aproveite descontos incríveis!  Aposentado e pensionista do INSS, aproveite a redução da taxa máxima do INSS e tenha mais tempo p...
Link Description  Seguro e fácil.  1) Faça seu Login, 2) Escolha um oferta, 3) Gere o boleto  Seguro e fácil.
Website Link  creditoconsignado.bancopan.com.br  renegocie.bancopan.com.br  creditoconsignado.bancopan.com.br
CTA  LEARN_MORE  LEARN_MORE  APPLY_NOW
Text Word Count 124  81  124
Like 339  458  346

Banco PAN Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Banco PAN Top 1 ads got 339 likes. Banco PAN uses a sentence with the finishing touch title: “Vem pro Banco PAN”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Banco PAN shared 124 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Banco PAN should continue to optimize the ad content.

3.Banco PAN Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-11-2020-06-17  2020-05-14-2020-06-12  2020-03-24-2020-06-06
Landing Page Link  https://creditoconsignado.bancopan.com.br/?idcmp=t1:c14:m05:facebook:perf_cons_autocontratacao_cpm_soc-ads_dkm:consignado_lal_autocontratacao_soc-ads_dkm_jun20-brasil&utm_source=facebook&utm_medium=cpm&utm_content=consignado_lal_autocontratacao_soc-ads_dkm_jun20-brasil&utm_keyword=consignado_lal_jun20_brasil&utm_campaign=perf_cons_autocontratacao_cpm_soc-ads_dkm&utm_term=__faro_comunicacaocrise_video_br  https://renegocie.bancopan.com.br/?utm_source=facebook&utm_medium=cpc&utm_campaign=+perf_cob_faixasdeatraso_cpc_disp_dkm&utm_content=fx1_dco_faixasdeatraso_disp_dkm_outubro19&idcmp=t1:c02:m01:facebook:perf_cob_faixasdeatraso_cpc_disp_dkm:&utm_term=dco&fbclid=IwAR3kgSf9EY3ork7vkI4YhloRi1amBKqLgycFaEaOnQzM7pvt-wLvmZznSCg   https://creditoconsignado.bancopan.com.br/?idcmp=t1:::facebook:perf_cons_autocontratacao_acc_cpm_soc-ads_dkm:consignado_lal_autocontratacao_soc-ads_dkm_fev20-brasil&utm_source=facebook&utm_medium=cpm&utm_content=consignado_lal_autocontratacao_soc-ads_dkm_fev20-brasil&utm_keyword=consignado_lal_fev20&utm_campaign=perf_cons_autocontratacao_acc_cpm_soc-ads_dkm&utm_term=_1200X628_faro_comunicacaocrise_br&fbclid=IwAR3cFWd4nlvGc0n60qcJIYAdjohmy8vlkCvAu9RJQ2xuA60BNN4Om8-vqhI

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Banco PAN are successful.

Banco PAN Creative Analysis: 

Banco PAN placed a Video ad in 2020-06-11-2020-06-17, and got 339 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Banco PAN Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  N/A
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Banco PAN has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Banco PAN Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-17  2020-05-14-2020-06-12  2020-03-24-2020-06-06
During  7 days  30 days 75 days 
Like  339  458  346
Share  40  14  28
Comment  84  66  79

Advertising effectiveness is a direct manifestation of advertising. Banco PAN ‘s Top 1 ad received 339 likes, 40 shares, 84 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Banco PAN, helping Banco PAN to grasp the ad data more clearly.