Top Ads on Baker Book House

Baker Book House Background Introduction:

Baker Book House was founded in 1939, when Herman Baker started the store with 500 books from his personal library. Baker is known world-wide as the source for out-of-print Christian books, as well as having a wide selection of today's products.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Baker Book House has been advertising and marketing on Facebook for many years. And Baker Book House has placed 23 of ads on the Facebook platform in the last month. In the past few years,Baker Book House has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Baker Book House on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Baker Book House. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Baker Book House.


1.Baker Book House Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Baker Book House  Baker Book House  Baker Book House
Page Categories  Religious Bookstore  Religious Bookstore  Religious Bookstore
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Baker Book House Marketing Objectives Analysis: 

Baker Book House has been operating in Religious Bookstore for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Baker Book House best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Baker Book House Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Are you missing the most crucial thing?  Are you missing the most crucial thing? The Power of Love and the Bond of Family 
Ad Copy Text  Is your business missing the most important thing that powers innovation and performance? Hint: it's...  Want to know the secret to better performance and talent? Hint: it's healthy relationships.  Darcie and Walter Goodwin join a Shaker village to escape a cholera epidemic, but can they become pa...
Link Description  "Good relationships make the world go around. That's true in life, and in business. Dr. Ross understands the value of cultivating deep and meaningful relationships in our business endeavors and provides us with an excellent guidebook for doing just that."--Dan T. Cathy, CEO, Chick-fil-A"Healthy rela...  "Good relationships make the world go around. That's true in life, and in business. Dr. Ross understands the value of cultivating deep and meaningful relationships in our business endeavors and provides us with an excellent guidebook for doing just that."--Dan T. Cathy, CEO, Chick-fil-A"Healthy rela...  Can the power of love and the bond of family triumph in a community that cannot accept either?With the threat of a cholera epidemic at their heels, Darcie and Walter Goodwin join the Shakers, whose villages seem immune to the disease. It's meant to be temporary, but when Walter is killed in a riverb...
Website Link
Text Word Count 123  91  120
Like 0  8  34

Baker Book House Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Baker Book House Top 1 ads got 0 likes. Baker Book House uses a sentence with the finishing touch title: “Are you missing the most crucial thing?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Baker Book House shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Baker Book House should continue to optimize the ad content.

3.Baker Book House Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-25-2019-05-06  2019-04-25-2019-05-06  2019-04-30-2019-05-06
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Baker Book House are successful.

Baker Book House Creative Analysis: 

Baker Book House placed a Image ad in 2019-04-25-2019-05-06, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Baker Book House Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Baker Book House has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Baker Book House Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-25-2019-05-06  2019-04-25-2019-05-06  2019-04-30-2019-05-06
During  12 days  12 days 7 days 
Like  0  8  34
Share  0  1  5
Comment  0  0  2

Advertising effectiveness is a direct manifestation of advertising. Baker Book House ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Baker Book House, helping Baker Book House to grasp the ad data more clearly.