Top Ads on Backpack Buddha

Backpack Buddha Background Introduction:

We're traveling around the world, asking others what happiness means to them, and bringing those cool & spiritually conscious things home with us to share with you! :)

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Backpack Buddha has been advertising and marketing on Facebook for many years. And Backpack Buddha has placed 46 of ads on the Facebook platform in the last month. In the past few years,Backpack Buddha has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Backpack Buddha on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Backpack Buddha. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Backpack Buddha.

BigSpy

1.Backpack Buddha Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Backpack Buddha  Backpack Buddha  Backpack Buddha
Page Categories  Personal Blog  Personal Blog  Personal Blog
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Backpack Buddha Marketing Objectives Analysis: 

Backpack Buddha has been operating in Personal Blog for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Backpack Buddha best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Backpack Buddha Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Proven techniques  A wearable reminder... Buddha Bear is here! 
Ad Copy Text  no setting  no setting  no setting
Link Description  Buddha Bear's Enlightenment Coloring Book is a 21-day course based on our popular self guided meditation journal, ”Everyday Enlightenment: Beginnings.” Buddha Bear was created by Guy Gilchrist, best known as Jim Henson's cartoonist.  In Tibetan Buddhism, the 108 bead Mala is believed to be powerful in bringing positive forces of self realization & contentment. Wenge wood is a dark tropical wood that makes a visually calming meditation Mala. Unlike round beads, these beads are cylindrical which makes them more comfortable, sh...  Buddha Bear's Enlightenment Coloring Book is a 21-day course based on our popular self guided meditation journal, ”Everyday Enlightenment: Beginnings.” Buddha Bear was created by Guy Gilchrist, best known as Jim Henson's cartoonist.
Website Link  backpackbuddha.com  backpackbuddha.com  backpackbuddha.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Backpack Buddha Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Backpack Buddha Top 1 ads got 0 likes. Backpack Buddha uses a sentence with the finishing touch title: “Proven techniques”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Backpack Buddha shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Backpack Buddha should continue to optimize the ad content.

3.Backpack Buddha Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-13-2020-06-15  2020-01-09-2020-06-15  2020-05-15-2020-06-15
Landing Page Link  https://backpackbuddha.com/pages/buddha-bear-coloring-book  https://backpackbuddha.com/collections/best-sellers/products/108-bead-wenge-wood-mala   https://backpackbuddha.com/pages/buddha-bear-coloring-book

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Backpack Buddha are successful.

Backpack Buddha Creative Analysis: 

Backpack Buddha placed a Image ad in 2020-05-13-2020-06-15, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Backpack Buddha Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Backpack Buddha has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Backpack Buddha Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-13-2020-06-15  2020-01-09-2020-06-15  2020-05-15-2020-06-15
During  34 days  159 days 32 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Backpack Buddha ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 34 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Backpack Buddha, helping Backpack Buddha to grasp the ad data more clearly.