Top Ads on Babylon Newcastle

Babylon Newcastle Background Introduction:

Restaurant / Whisky Bar

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Babylon Newcastle has been advertising and marketing on Facebook for many years. And Babylon Newcastle has placed 8 of ads on the Facebook platform in the last month. In the past few years,Babylon Newcastle has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Babylon Newcastle on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Babylon Newcastle. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Babylon Newcastle.

BigSpy

1.Babylon Newcastle Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Babylon Newcastle  Babylon Newcastle  Babylon Newcastle
Page Categories  Whisky Bar  Whisky Bar  Whisky Bar
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Babylon Newcastle Marketing Objectives Analysis: 

Babylon Newcastle has been operating in Whisky Bar for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Babylon Newcastle best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Babylon Newcastle Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Babylon Newcastle  Babylon Newcastle Babylon Newcastle 
Ad Copy Text  Take a midnight ride through the back alleys of New Orleans and the smokey Jazz dives of 1920's Harl...  EASTER & ANZAC TRADING: Happy Easter from the team at Babylon Newcastle ???? Friday 19 April - Goo...  The best thing about memories..... is making them If you're in need of an iconic destination in New...
Link Description  N/A  Whisky Bar  N/A
Website Link  www.facebook.com  www.facebook.com  www.babylonnewcastle.com.au
CTA  EVENT_RSVP  MESSAGE_PAGE  DOWNLOAD
Text Word Count 103  324  300
Like 35  28  3

Babylon Newcastle Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Babylon Newcastle Top 1 ads got 35 likes. Babylon Newcastle uses a sentence with the finishing touch title: “Babylon Newcastle”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Babylon Newcastle shared 103 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Babylon Newcastle should continue to optimize the ad content.

3.Babylon Newcastle Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Carousel
Ad Time   2019-04-02-2019-04-20  2019-04-14-2019-04-20  2019-03-27-2019-04-20
Landing Page Link  https://www.facebook.com/events/2407687739454870  https://www.facebook.com/babylonnewcastle/photos/a.409928592835410/558785534616381/?type=3   https://www.babylonnewcastle.com.au/functions

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Babylon Newcastle are successful.

Babylon Newcastle Creative Analysis: 

Babylon Newcastle placed a Video ad in 2019-04-02-2019-04-20, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Babylon Newcastle Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Australia  Australia
Language  English  Somali  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Babylon Newcastle has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Babylon Newcastle Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-02-2019-04-20  2019-04-14-2019-04-20  2019-03-27-2019-04-20
During  19 days  7 days 25 days 
Like  35  28  3
Share  4  1  0
Comment  12  2  0

Advertising effectiveness is a direct manifestation of advertising. Babylon Newcastle ‘s Top 1 ad received 35 likes, 4 shares, 12 comments in just 19 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Babylon Newcastle, helping Babylon Newcastle to grasp the ad data more clearly.