Top Ads on Babylist
Babylist Background Introduction:
Babylist is a universal baby registry. Put anything on your baby registry from any store.
Babylist has been advertising and marketing on Facebook for many years. And Babylist has placed 40 of ads on the Facebook platform in the last month. In the past few years,Babylist has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Babylist on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Babylist. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Babylist.
1.Babylist Top 3 Ads Basic Understanding
Babylist Marketing Objectives Analysis:
Babylist has been operating in Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Babylist best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Babylist Top 3 Ads Content Display
|Ad Headline||Personalized Registry Checklist||FREE Hello Baby Box.||Your Guide to Creating Your Baby Registry|
|Ad Copy Text||Take a lifestyle quiz and get your printable, personalized baby registry checklist http://bit.ly/2lB...||Meet the only baby registry that lets you register for ANYTHING you could possibly want. Lactation c...||Take a lifestyle quiz and get your printable, personalized baby registry checklist http://bit.ly/2lX...|
|Link Description||N/A||Limited Time Only.||Get a personalized baby registry checklist. Take the quiz now!|
|Text Word Count||185||285||185|
Babylist Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Babylist Top 1 ads got 120 likes. Babylist uses a sentence with the finishing touch title: “Personalized Registry Checklist”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Babylist shared 185 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Babylist should continue to optimize the ad content.
3.Babylist Top 3 Ads Creative Selection
|Landing Page Link||https://www.babylist.com/baby-registry-checklist||https://www.babylist.com/landing?utm_medium=cpc&utm_source=fb&utm_campaign=prospect_fb_creg_deskt&utm_content=fb_cpc_prospect_fb_creg_deskt_3.26.20+-+ad+-+ios+-+creg+-+interest_babyshower&fbclid=IwAR3pnH77mLRn2AXvu9CQlly45AU1jEpP9ef_83c7VcJPC2LjQUleq3DvHeQ||https://www.babylist.com/baby-registry-checklist?utm_medium=cpc&utm_source=facebook&utm_campaign=prospect_fb_checklist_android&utm_content=facebook_cpc_prospect_fb_checklist_android&fbclid=IwAR1-uorqkIMzpe5WSK85miZKvl7rbnjq_UC-cuT3DrYohjCDXiEw_sIu-qE|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Babylist are successful.
Babylist Creative Analysis:
Babylist placed a Video ad in 2020-06-17-2020-06-20, and got 120 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Babylist Top 3 Ads Audience Analysis:
|Country||United States||United States,Egypt,Malaysia...||United States,Algeria|
Babylist has the best conversion in United States, and can advertise more in United States in the future.
5.Babylist Top 3 Ads Performance Display
|During||4 days||315 days||97 days|
Advertising effectiveness is a direct manifestation of advertising. Babylist ‘s Top 1 ad received 120 likes, 20 shares, 3 comments in just 4 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Babylist, helping Babylist to grasp the ad data more clearly.