Top Ads on BRICKS Berlin

BRICKS Berlin Background Introduction:

Night Club, Bar & Event Venue

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BRICKS Berlin has been advertising and marketing on Facebook for many years. And BRICKS Berlin has placed 27 of ads on the Facebook platform in the last month. In the past few years,BRICKS Berlin has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BRICKS Berlin on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BRICKS Berlin. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BRICKS Berlin.

BigSpy

1.BRICKS Berlin Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BRICKS Berlin  BRICKS Berlin  BRICKS Berlin
Page Categories  Bar  Bar  Bar
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BRICKS Berlin Marketing Objectives Analysis: 

BRICKS Berlin has been operating in Bar for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BRICKS Berlin best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BRICKS Berlin Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Liquid by DJ YEEZY  Liquid by DJ YEEZY Enter the Whoo • 26th Apr 
Ad Copy Text  LIQUID by YEEZY DJ YEEZY lädt zum GRAND OPENING seiner neuen Partyreihe "LIQUID" ein! Jetzt zusag...  LIQUID by YEEZY DJ YEEZY lädt zum GRAND OPENING seiner neuen Partyreihe "LIQUID" ein! Jetzt zusag...  Wage einen Blick durchs Schlüsselloch und… ENTER THE WHOO! Nicht jeder muss wissen was hier passi...
Link Description  Party · 113 people  Party · 113 people  Party
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  EVENT_RSVP  EVENT_RSVP  EVENT_RSVP
Text Word Count 171  171  153
Like 14  1  1

BRICKS Berlin Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BRICKS Berlin Top 1 ads got 14 likes. BRICKS Berlin uses a sentence with the finishing touch title: “Liquid by DJ YEEZY”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BRICKS Berlin shared 171 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BRICKS Berlin should continue to optimize the ad content.

3.BRICKS Berlin Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-11-2019-04-19  2019-04-11-2019-04-19  2019-04-18-2019-04-19
Landing Page Link  https://www.facebook.com/events/269099390709939  https://www.facebook.com/events/269099390709939   https://www.facebook.com/events/835283470159302/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BRICKS Berlin are successful.

BRICKS Berlin Creative Analysis: 

BRICKS Berlin placed a Image ad in 2019-04-11-2019-04-19, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BRICKS Berlin Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany  Germany  Germany
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BRICKS Berlin has the best conversion in Germany, and can advertise more in Germany in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BRICKS Berlin Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-11-2019-04-19  2019-04-11-2019-04-19  2019-04-18-2019-04-19
During  9 days  9 days 2 days 
Like  14  1  1
Share  0  0  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. BRICKS Berlin ‘s Top 1 ad received 14 likes, 0 shares, 1 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BRICKS Berlin, helping BRICKS Berlin to grasp the ad data more clearly.