BORI GROUP Background Introduction:

Société immobilière turque spécialisée dans la fabrication et l'installation de porte blindée, porte composite, porte pvc et de cuisine européenne et divers.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BORI GROUP has been advertising and marketing on Facebook for many years. And BORI GROUP has placed 50 of ads on the Facebook platform in the last month. In the past few years,BORI GROUP has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BORI GROUP on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BORI GROUP. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BORI GROUP.


1.BORI GROUP Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Building Materials  Building Materials  Building Materials
Marketing Objectives Other  Other  Other
ECommerce Softwares  magento  magento  magento

BORI GROUP Marketing Objectives Analysis: 

BORI GROUP has been operating in Building Materials for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BORI GROUP best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BORI GROUP Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  2020 les meilleurs modèles de cuisines  N/A N/A 
Ad Copy Text  2020 les meilleurs modèles de cuisines  no setting  no setting
Link Description  Les Cuisines modernes Turques à petit prix  N/A  N/A
Website Link
Text Word Count 39  0  0
Like 620  0  0

BORI GROUP Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BORI GROUP Top 1 ads got 620 likes. BORI GROUP uses a sentence with the finishing touch title: “2020 les meilleurs modèles de cuisines”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BORI GROUP shared 39 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BORI GROUP should continue to optimize the ad content.

3.BORI GROUP Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Others  Others
Ad Time   2020-04-02-2020-06-17  2020-02-16-2020-05-31  2020-02-16-2020-05-31
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BORI GROUP are successful.

BORI GROUP Creative Analysis: 

BORI GROUP placed a Image ad in 2020-04-02-2020-06-17, and got 620 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BORI GROUP Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Cote d'lvoire,Burkina Faso  Sierra Leone,Cote d'lvoire  Sierra Leone,Cote d'lvoire
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BORI GROUP has the best conversion in Cote d'lvoire,Burkina Faso, and can advertise more in Cote d'lvoire,Burkina Faso in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BORI GROUP Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-06-17  2020-02-16-2020-05-31  2020-02-16-2020-05-31
During  73 days  106 days 106 days 
Like  620  0  0
Share  91  0  0
Comment  12  0  0

Advertising effectiveness is a direct manifestation of advertising. BORI GROUP ‘s Top 1 ad received 620 likes, 91 shares, 12 comments in just 73 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BORI GROUP, helping BORI GROUP to grasp the ad data more clearly.