BODYTECH Background Introduction:

Bodytech es el mejor club médico deportivo de toda Latinoamérica. Actualmente cuenta con más de 80 clubes en Colombia, 22 en Perú y 50 en Chile.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BODYTECH has been advertising and marketing on Facebook for many years. And BODYTECH has placed 535 of ads on the Facebook platform in the last month. In the past few years,BODYTECH has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BODYTECH on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BODYTECH. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BODYTECH.


1.BODYTECH Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Gym/Physical Fitness Center  Gym/Physical Fitness Center  Gym/Physical Fitness Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BODYTECH Marketing Objectives Analysis: 

BODYTECH has been operating in Gym/Physical Fitness Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BODYTECH best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BODYTECH Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Copy Text  Aprende a perfeccionar tu entrenamiento. $. Conoce nuestro nuevo plan con beneficios de entrena...  Aprende a salir de tu zona de confort. $. Conoce nuestro nuevo plan con beneficios de entrenam...   $. La trayectoria es tuya pero nosotros te ayudamos a que sea más efectiva ya sea en casa, la...
Link Description  ¡No dejes pasar esta gran oportunidad!⌚  ¡No dejes pasar esta gran oportunidad!⌚  Con un profesional a tu mano
Website Link
Text Word Count 270  269  333
Like 0  11  16

BODYTECH Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BODYTECH Top 1 ads got 0 likes. BODYTECH uses a sentence with the finishing touch title: “GUÍA TU EJERCICIO DE MANERA PROFESIONAL”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BODYTECH shared 270 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WATCH_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BODYTECH should continue to optimize the ad content.

3.BODYTECH Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-06-03-2020-06-17  2020-06-03-2020-06-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BODYTECH are successful.

BODYTECH Creative Analysis: 

BODYTECH placed a Image ad in 2020-06-17-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BODYTECH Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Colombia
Language  Spanish  Spanish  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BODYTECH has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BODYTECH Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-03-2020-06-17  2020-06-03-2020-06-17
During  2 days  15 days 15 days 
Like  0  11  16
Share  0  1  2
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. BODYTECH ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BODYTECH, helping BODYTECH to grasp the ad data more clearly.