Top Ads on BMW Belgium Luxemburg

BMW Belgium Luxemburg Background Introduction:

Welcome to the official BMW Belgium Luxemburg Facebook page!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BMW Belgium Luxemburg has been advertising and marketing on Facebook for many years. And BMW Belgium Luxemburg has placed 84 of ads on the Facebook platform in the last month. In the past few years,BMW Belgium Luxemburg has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BMW Belgium Luxemburg on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BMW Belgium Luxemburg. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BMW Belgium Luxemburg.

BigSpy

1.BMW Belgium Luxemburg Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BMW Belgium Luxemburg  BMW Belgium Luxemburg  BMW Belgium Luxemburg
Page Categories  Cars  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BMW Belgium Luxemburg Marketing Objectives Analysis: 

BMW Belgium Luxemburg has been operating in Cars for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BMW Belgium Luxemburg best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BMW Belgium Luxemburg Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ontdek ons ruime aanbod.  Joy Condities op alle direct leverbare BMW’s. Er ligt nog zoveel moois op ons pad. 
Ad Copy Text  De grootste onderscheiding voor een tweedehandswagen? Dat is BMW Premium Selection. Geniet nu van 4 ...  Trek er meteen opuit met de direct leverbare BMW's aan Joy Condities. #TheJoyAhead  Hoe langer je binnen blijft, hoe groter de drang om eropuit te trekken. #TheJoyAhead #BMW
Link Description  N/A  N/A  N/A
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 174  82  89
Like 47  225  280

BMW Belgium Luxemburg Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BMW Belgium Luxemburg Top 1 ads got 47 likes. BMW Belgium Luxemburg uses a sentence with the finishing touch title: “Ontdek ons ruime aanbod.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BMW Belgium Luxemburg shared 174 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BMW Belgium Luxemburg should continue to optimize the ad content.

3.BMW Belgium Luxemburg Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Video
Ad Time   2020-06-08-2020-06-16  2020-06-03-2020-06-15  2020-06-01-2020-06-08
Landing Page Link  https://bmwpremiumselection.be/nl/  https://www.bmw.be/nl/campaigns/thejoyahead.html?tl=soc-face-rcvb-tac-cmy-.-crsp-traffick-20200601-.-   https://www.bmw.be/nl/campaigns/thejoyahead.html?tl=soc-face-rcvb-tac-cmy-.-vdeo-awarenes-20200601-.-

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BMW Belgium Luxemburg are successful.

BMW Belgium Luxemburg Creative Analysis: 

BMW Belgium Luxemburg placed a Carousel ad in 2020-06-08-2020-06-16, and got 47 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BMW Belgium Luxemburg Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Belgium  Belgium  Belgium
Language  N/A  English  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BMW Belgium Luxemburg has the best conversion in Belgium, and can advertise more in Belgium in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BMW Belgium Luxemburg Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-16  2020-06-03-2020-06-15  2020-06-01-2020-06-08
During  9 days  13 days 8 days 
Like  47  225  280
Share  2  6  33
Comment  2  8  15

Advertising effectiveness is a direct manifestation of advertising. BMW Belgium Luxemburg ‘s Top 1 ad received 47 likes, 2 shares, 2 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BMW Belgium Luxemburg, helping BMW Belgium Luxemburg to grasp the ad data more clearly.