Top Ads on BIOHM Health

BIOHM Health Background Introduction:

BIOHM is the first microbiome company to address the critical role of fungi in digestive health. We offer a selection of whole Probiotics and gut microbiome testing.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BIOHM Health has been advertising and marketing on Facebook for many years. And BIOHM Health has placed 67 of ads on the Facebook platform in the last month. In the past few years,BIOHM Health has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BIOHM Health on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BIOHM Health. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BIOHM Health.

BigSpy

1.BIOHM Health Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BIOHM Health  BIOHM Health  BIOHM Health
Page Categories  Health & Wellness Website  Health & Wellness Website  Health & Wellness Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

BIOHM Health Marketing Objectives Analysis: 

BIOHM Health has been operating in Health & Wellness Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BIOHM Health best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BIOHM Health Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Use code BEWELL25 to save 25% off at checkout!  BIOHM Health Use code BEWELL25 to an additional save 25% at checkout! 
Ad Copy Text  BIOHM Health is based on 40+ years of science and research, with products engineered with you in min...  With more than 70% of your immunity living in your gut, what are you doing to keep your immunity in ...  70% of your immune system living in your gut, what are you doing to keep your immunity in check and ...
Link Description  N/A  N/A  N/A
Website Link  BIOHMHealth.com  biohmhealth.com  BIOHMHealth.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 274  351  266
Like 11  10  22

BIOHM Health Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BIOHM Health Top 1 ads got 11 likes. BIOHM Health uses a sentence with the finishing touch title: “Use code BEWELL25 to save 25% off at checkout!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BIOHM Health shared 274 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BIOHM Health should continue to optimize the ad content.

3.BIOHM Health Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-04-13-2020-06-18  2020-06-04-2020-06-18  2020-04-13-2020-06-13
Landing Page Link  https://biohmhealth.com/  https://biohmhealth.com/products/probiotics-30-count   https://biohmhealth.com/?fbclid=IwAR1H_hWNF8z_wjRFjTtltU3WIZYXRmOSfuIcWqyfg_-KT7GzrevaU6fRmyc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BIOHM Health are successful.

BIOHM Health Creative Analysis: 

BIOHM Health placed a Video ad in 2020-04-13-2020-06-18, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BIOHM Health Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates  Canada  Morocco,Indonesia,Pakistan
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BIOHM Health has the best conversion in United Arab Emirates, and can advertise more in United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BIOHM Health Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-13-2020-06-18  2020-06-04-2020-06-18  2020-04-13-2020-06-13
During  67 days  15 days 62 days 
Like  11  10  22
Share  0  0  3
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. BIOHM Health ‘s Top 1 ad received 11 likes, 0 shares, 0 comments in just 67 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BIOHM Health, helping BIOHM Health to grasp the ad data more clearly.