Top Ads on BIGO LIVE - Live Broadcasting Hi

BIGO LIVE - Live Broadcasting Hi Background Introduction:

Star Broadcasters: To interact with stars from all over the world, YouTube celebrities and Facebook top influencers in BIGO LIVE.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BIGO LIVE - Live Broadcasting Hi has been advertising and marketing on Facebook for many years. And BIGO LIVE - Live Broadcasting Hi has placed 121 of ads on the Facebook platform in the last month. In the past few years,BIGO LIVE - Live Broadcasting Hi has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BIGO LIVE - Live Broadcasting Hi on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BIGO LIVE - Live Broadcasting Hi. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BIGO LIVE - Live Broadcasting Hi.

BigSpy

1.BIGO LIVE - Live Broadcasting Hi Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BIGO LIVE - Live Broadcasting Hi  BIGO LIVE - Live Broadcasting Hi  BIGO LIVE - Live Broadcasting Hi
Page Categories  Tools/Equipment  Tools/Equipment  Tools/Equipment
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BIGO LIVE - Live Broadcasting Hi Marketing Objectives Analysis: 

BIGO LIVE - Live Broadcasting Hi has been operating in Tools/Equipment for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BIGO LIVE - Live Broadcasting Hi best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BIGO LIVE - Live Broadcasting Hi Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  BIGO LIVE – 全球娛樂直播互動交友平臺  BIGO LIVE – 全球娛樂直播互動交友平臺 Bigo app! 
Ad Copy Text  Download BIGO LIVE now✈, watch Live Stream videos  All in one room! Download BIGO LIVE ,Let's get the party started!  Watch and broadcast with your phone whenever and wherever you want! BIGO LIVE is the most popular br...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  itunes.apple.com
CTA  INSTALL_MOBILE_APP  DOWNLOAD  INSTALL_MOBILE_APP
Text Word Count 52  65  136
Like 9  200  6

BIGO LIVE - Live Broadcasting Hi Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BIGO LIVE - Live Broadcasting Hi Top 1 ads got 9 likes. BIGO LIVE - Live Broadcasting Hi uses a sentence with the finishing touch title: “BIGO LIVE – 全球娛樂直播互動交友平臺”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BIGO LIVE - Live Broadcasting Hi shared 52 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BIGO LIVE - Live Broadcasting Hi should continue to optimize the ad content.

3.BIGO LIVE - Live Broadcasting Hi Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-07-31-2019-08-08  2019-07-09-2019-08-07  2019-05-30-2019-07-16
Landing Page Link  http://play.google.com/store/apps/details?id=sg.bigo.live  http://play.google.com/store/apps/details?id=sg.bigo.live   http://itunes.apple.com/app/id1077137248

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BIGO LIVE - Live Broadcasting Hi are successful.

BIGO LIVE - Live Broadcasting Hi Creative Analysis: 

BIGO LIVE - Live Broadcasting Hi placed a Video ad in 2019-07-31-2019-08-08, and got 9 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BIGO LIVE - Live Broadcasting Hi Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Chinese (Traditional)  Chinese (Traditional)  Filipino

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BIGO LIVE - Live Broadcasting Hi has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BIGO LIVE - Live Broadcasting Hi Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-07-31-2019-08-08  2019-07-09-2019-08-07  2019-05-30-2019-07-16
During  9 days  30 days 48 days 
Like  9  200  6
Share  0  4  0
Comment  0  10  0

Advertising effectiveness is a direct manifestation of advertising. BIGO LIVE - Live Broadcasting Hi ‘s Top 1 ad received 9 likes, 0 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BIGO LIVE - Live Broadcasting Hi, helping BIGO LIVE - Live Broadcasting Hi to grasp the ad data more clearly.