Top Ads on BARNER

BARNER Background Introduction:

The Good Life is Welcome ? High Quality Computer Glasses for the digital era for 49€ ?? Now Live on Indiegogo

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BARNER has been advertising and marketing on Facebook for many years. And BARNER has placed 152 of ads on the Facebook platform in the last month. In the past few years,BARNER has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BARNER on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BARNER. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BARNER.


1.BARNER Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  News & Media Website  Sunglasses & Eyewear Store  Sunglasses & Eyewear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  N/A

BARNER Marketing Objectives Analysis: 

BARNER has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BARNER best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BARNER Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Entrepreneurs Create 'Digital-age' Screen Glasses  Exclusive Coupon: Use 'BARNERS10' for €10 OFF Start Protecting Your Eyes Today 
Ad Copy Text   "I fall sleep a lot easier, no more headaches" – After raising $900,000+ on Kickstarter, these en...  "After using these glasses I’ve felt a significant decrease in headaches caused by the halogen lam...  "Great purchase! Delivered on time and the glasses are amazing, as described in the website – so l...
Link Description  Barner screen glasses – Now available online.  FREE worldwide shipping ✈️ on +70€ orders. Easy 30-day return.  N/A
Website Link
Text Word Count 148  212  481
Like 3756  498  25

BARNER Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BARNER Top 1 ads got 3756 likes. BARNER uses a sentence with the finishing touch title: “Entrepreneurs Create 'Digital-age' Screen Glasses”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BARNER shared 148 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BARNER should continue to optimize the ad content.

3.BARNER Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-23-2020-06-18  2020-03-11-2020-06-18  2020-02-23-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BARNER are successful.

BARNER Creative Analysis: 

BARNER placed a Image ad in 2020-04-23-2020-06-18, and got 3756 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BARNER Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Iceland,Philippines,Portugal...  Cyprus,Vietnam,Romania...  Costa Rica
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BARNER has the best conversion in Iceland,Philippines,Portugal..., and can advertise more in Iceland,Philippines,Portugal... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BARNER Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-23-2020-06-18  2020-03-11-2020-06-18  2020-02-23-2020-06-18
During  57 days  100 days 117 days 
Like  3756  498  25
Share  39  13  2
Comment  40  55  11

Advertising effectiveness is a direct manifestation of advertising. BARNER ‘s Top 1 ad received 3756 likes, 39 shares, 40 comments in just 57 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BARNER, helping BARNER to grasp the ad data more clearly.