Top Ads on BAND

BAND Background Introduction:

The Ultimate Group Communication App for clubs, teams and organizations. Chat, plan and share together in one single place.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BAND has been advertising and marketing on Facebook for many years. And BAND has placed 2931 of ads on the Facebook platform in the last month. In the past few years,BAND has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BAND on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BAND. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BAND.

BigSpy

1.BAND Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BAND  BAND  BAND
Page Categories  Software  Clothing (Brand)  Internet Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  N/A

BAND Marketing Objectives Analysis: 

BAND has been operating in Software for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BAND best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BAND Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Download for free  Design Your Own Headband! Bandzoogle website integrations for musicians: a complete list 
Ad Copy Text  "Honestly, this app has helped me stay on top of my game with cheer" - Full Video on YT: https://you...  no setting  From social media icons to built-in feature options, we hope that you find these helpful for your we...
Link Description  N/A  Start Designing Now!  Here's a list of all the musician tools that have been integrated into Bandzoogle to make it easier to build effective websites and sell music online.
Website Link  play.google.com  bondiband.com  bandzoogle.com
CTA  INSTALL_MOBILE_APP  SHOP_NOW  
Text Word Count 146  0  106
Like 1049  0  76

BAND Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BAND Top 1 ads got 1049 likes. BAND uses a sentence with the finishing touch title: “Download for free”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BAND shared 146 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BAND should continue to optimize the ad content.

3.BAND Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-16-2020-06-20  2019-11-25-2020-06-20  2020-06-18-2020-06-20
Landing Page Link  https://play.google.com/store/apps/details?id=com.nhn.android.band  https://bondiband.com/?utm_campaign=AdRoll&utm_source=Springbot&utm_medium=Social&redirect_mongo_id=5d2f74fedf303312d21d41b6   https://bandzoogle.com/blog/bandzoogle-website-integrations-for-musicians-a-complete-list?utm_source=facebook&utm_medium=cpc&utm_campaign=Facebook_Boosted_Posts&utm_content=musicwebsiteintegrations

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BAND are successful.

BAND Creative Analysis: 

BAND placed a Video ad in 2020-06-16-2020-06-20, and got 1049 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BAND Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland,Bahrian  Canada,Austria...  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BAND has the best conversion in Poland,Bahrian, and can advertise more in Poland,Bahrian in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BAND Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-20  2019-11-25-2020-06-20  2020-06-18-2020-06-20
During  5 days  209 days 3 days 
Like  1049  0  76
Share  43  0  2
Comment  62  0  0

Advertising effectiveness is a direct manifestation of advertising. BAND ‘s Top 1 ad received 1049 likes, 43 shares, 62 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BAND, helping BAND to grasp the ad data more clearly.