Top Ads on BANCO Postal Online

BANCO Postal Online Background Introduction:

O banco postal é o banco que se une ao mundo modelo e fornece soluções adequadas para todos os seus problemas financeiros.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

BANCO Postal Online has been advertising and marketing on Facebook for many years. And BANCO Postal Online has placed 3 of ads on the Facebook platform in the last month. In the past few years,BANCO Postal Online has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for BANCO Postal Online on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for BANCO Postal Online. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from BANCO Postal Online.

BigSpy

1.BANCO Postal Online Top 3 Ads Basic Understanding

   top1  top2  top3
Name  BANCO Postal Online  BANCO Postal Online  BANCO Postal Online
Page Categories  Bank Equipment & Service  Bank Equipment & Service  Bank Equipment & Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

BANCO Postal Online Marketing Objectives Analysis: 

BANCO Postal Online has been operating in Bank Equipment & Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. BANCO Postal Online best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.BANCO Postal Online Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  BANCO Postal Online  BANCO Postal Online BANCO Postal Online 
Ad Copy Text  Para todas as suas necessidades de credito de satisfação ou realização de seus projetos, o Postb...  O banco postal é o banco que se une ao mundo modelo e fornece soluções adequadas para todos os se...  O banco postal é o banco que se une ao mundo modelo e fornece soluções adequadas para todos os se...
Link Description  Para todas as suas necessidades de credito de satisfação ou realização de seus projetos, o Postbank oferece soluções para seus problemas com um período de retorno muito favorável. Entre em contato no nosso site e no WhatsApp +33 7 55 18 82 50 +351 308 810 977    
Website Link  www.facebook.com  m.me  m.me
CTA  MESSAGE_PAGE  MESSAGE_PAGE  MESSAGE_PAGE
Text Word Count 270  125  125
Like 4  3  0

BANCO Postal Online Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. BANCO Postal Online Top 1 ads got 4 likes. BANCO Postal Online uses a sentence with the finishing touch title: “BANCO Postal Online”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. BANCO Postal Online shared 270 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. BANCO Postal Online should continue to optimize the ad content.

3.BANCO Postal Online Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-11-2019-04-19  2019-04-07-2019-04-09  2019-04-09-2019-04-09
Landing Page Link  https://www.facebook.com/bancopostalonline/photos/a.2581318792095057/2611957725697830/?type=3  https://www.messenger.com/login.php?next=https://www.messenger.com/t/2580850245475245/?messaging_source%3Dsource%253Apages%253Amessage_shortlink   https://www.messenger.com/login.php?next=https://www.messenger.com/t/2580850245475245/?messaging_source%3Dsource%253Apages%253Amessage_shortlink

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by BANCO Postal Online are successful.

BANCO Postal Online Creative Analysis: 

BANCO Postal Online placed a Image ad in 2019-04-11-2019-04-19, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.BANCO Postal Online Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Portugal  Portugal  Portugal
Language  Portuguese  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

BANCO Postal Online has the best conversion in Portugal, and can advertise more in Portugal in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.BANCO Postal Online Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-11-2019-04-19  2019-04-07-2019-04-09  2019-04-09-2019-04-09
During  9 days  3 days 1 days 
Like  4  3  0
Share  1  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. BANCO Postal Online ‘s Top 1 ad received 4 likes, 1 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for BANCO Postal Online, helping BANCO Postal Online to grasp the ad data more clearly.